Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 3) Brands blur the lines between company and friend. We’re used to seeing communications and interactions with brands that are personalized.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. It includes the person communicating, the method(s) they use to communicate, the content of the message, and the audience receiving the message.

Ethics 52

Ethics Communications Print Television 52

Journalistics

MARCH 18, 2016

Social Platforms – panelist suggestions for evaluating and using current and emerging social media platforms as part of their broader social media management efforts. Social Listening – how different organizations are using social listening as part of their ongoing social media management efforts. Crisis Communications.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

Social Platforms – panelist suggestions for evaluating and using current and emerging social media platforms as part of their broader social media management efforts. Social Listening – how different organizations are using social listening as part of their ongoing social media management efforts. Crisis Communications.

Social Media 40

Social Media Media Storytelling Local 40