What a Duck Can Do For “Social” Media Relations
Waxing UnLyrical
MAY 27, 2016
The YESS Duck Derby , started in 2007, is held on the day of the annual Kentucky Derby. Earned media coverage included a 60-second spot on WHO-TV, as well as mentions in the Des Moines Register and the highest rated FM radio station More 104.1. We all know visual content is consumed faster and shared more often than text.
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