Remove 2004 Remove Ethics Remove Print Remove Storytelling
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Exposing PR’s weaknesses

PR Conversations

We see this almost everywhere that PR is discussed online (and often in print too). Others now describe themselves as storytellers, content curators or narrators. Criticism by Gawker (among others) led to a ‘pseudo’ apology (as defined by Lazare 2004 ). They are right and everyone else is wrong.