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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Other challenges include ethics, power, propaganda and Western bias. But devising an idea that is meme-friendly that inspires an audience to develop and share so that it goes viral is as tough as it gets. Table 3: Academic criticism of the Excellence Theory. The Internet is littered with failed attempts.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? On September 11 th , 2001, a British MP said "this is a good day to bury bad news" as the world focused on the 9/11 attacks. What is Mass Communication?

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