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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

We fight it. But a big part of the problem is that the average person still does not know what it is we do. For that matter, some practitioners appear confused, limiting PR to media relations and/or publicity. Graphic recording by Liisa Sorsa of "A Heart to Art Chat" unconference at the Art Gallery of Ontario.

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War of Ideas: How to Fight and Win on the Social Media Front (Part 1)

Melissa Agnes

Part 1: Debunking the Unpredictability of Social Media and the Digital Landscape. Social media’s impact on crisis doesn’t just exist for organizational crises or emergencies such as natural disasters. World leaders are currently fighting in a war of ideas where social media plays a threatening role.

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War of Ideas: How to Fight and Win on the Social Media Front (Part 2)

Melissa Agnes

Part 2: Positioning Your Organization as the Voice of Credibility, Trust and Leadership, Now. In part one of this three-part series, I began by sharing a little about my experience keynoting at NATO’s recent Public Diplomacy Forum in Brussels. Why is it so important to be proactive in your crisis management today?

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Maxim Behar: "The future depends on people who do business"

Maxim Behar

You are right that our social media was a bit like modern obituaries. You are right that our social media was a bit like modern obituaries. We must fight this disease and follow all measures strictly. Maxim Behar discusses with Krum Savov the changes in communications and business, caused by COVID-19. It’s a pity.