measurepr-recap-october-2017-gender-bias-affects-bottom-line 
Waxing UnLyrical
NOVEMBER 2, 2017
The October #measurePR Twitter chat focused on the issue of gender bias in advertising and how measurement of gender bias can affect PR. Our guest for the October chat was Angie Jeffrey , APR, ABX’s Vice President of Brand Management. Angela Jeffrey (@ajeffrey1) October 12, 2017.
Waxing UnLyrical
SEPTEMBER 29, 2017
In September, #measurePR celebrated Measurement Month with an all-star, all-female panel of #measurati. Here’s some of what we talked about: On changes to the PR measurement field: A2: Biggest changes in insights have been in big data, data visualisation and increased awareness of measurement #amecmm #measurepr.
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