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Top Tips For Approaching Cybersecurity Media

ImPRessions - Crenshaw Communications

Third-party data breaches, for example, require different insights and expertise than hacks that only affect a specific individual. It’s a misconception that cyber professionals already know everything about the industry, so understanding the expertise and focus on each side is key. Use cybersecurity conferences and panels.

Privacy 294
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Why it’s important to prepare for a PR crisis

Prohibition

For example, Chinese telecommunications company Huawei was accused by the U.S. They have the resources – like money and expertise that they can call upon. Recently Yorkshire Cricket Club underestimated the power of social media and conducted a master class on how not to respond to a PR crisis.

Crisis 62