Remove Consumer Remove Journalism Remove Real Estate Remove Software
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Social Buttons for Sale, Misguided Measurement and Telling Stories is Hard

Ishmael's Corner

A button for Evernote joins Twitter and Facebook on The Wall Street Journal. It caused me to wonder if the Journal sold this real estate, perhaps with some type of payment model tied to usage. The big two dominate the sharing of media stories. But I recently saw something for the first time. Misguided Measurement.

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Marketing Automation Only Does What You Tell It To; Off Script No. 33: Bryan Young

Sword and the Script

3) What are the biggest mistakes you see businesses make in selecting and implementing marketing automation software? I get that it can be a nightmare and very time consuming but it’s worse to encounter technology limitations once started because of the lack of attention. BY: Let’s be clear, each platform has its pros and cons.