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Sizeable challenges: ensuring your communications work at scale

Presspage

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide.

article thumbnail

Sizeable challenges: ensuring your communications work at scale

Presspage

Whereas those yet to reach enterprise size may be first-name terms with every customer … yet have trouble finding the technologies and practices that’ll get them to the next level. A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide.

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The Biggest PR Disasters Of 2016

ImPRessions - Crenshaw Communications

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. The story of a new blood-testing technology for clinical tests that needed only a single drop of blood was irresistible to media, and founder Elizabeth Holmes was a PR dream. EpiPen price causes outrage.

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