article thumbnail

How Humour Makes Your Message More Palatable. and More Powerful

Polaris

And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. Sir Ken gave his TED Talk in 2006, and it has since racked up close to 29 million views. He is a born storyteller, incorporating hilarious anecdotes throughout his 18-minute presentation. Sir Ken is funny. Very funny.

Education 170
article thumbnail

Inside Podcast Promotion

Marketwired

population in 2006 to 33% in 2015 — a current total of 155 million Americans. Whereas if someone were reading about something like that in a print publication, you have to remember the podcast, write it down – there’s a lot more steps.”. Not only do audiences grow, but the number of shows available do too.

article thumbnail

Marketing has Gotten Better as a Profession; Off Script #29: Tom Pick of Webiquity

Sword and the Script

He’s been an independent consultant since 2006 and helps B2B companies with online marketing. Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Pre-Internet, that was because print ad space was so costly.