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6 Research-Based Insights About Viral Content

Cision

If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be.

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Barbie dominates August brand coverage

NewsWhip

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

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How the coronavirus has spread online

NewsWhip

Either way, the first site to mention Wuhan in the headline alongside coronavirus was the website FluTrackers, which tracks the spread of diseases online, and claims to have been doing so since 2006. This site claimed there were up to 59 cases of undiagnosed viral pneumonia in Wuhan specifically. Engagements. january 8TH 2020.