Cision
JULY 20, 2015
Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites. We went to those online communities and announced our product and drummed up interest.
Flatiron Communications
APRIL 15, 2015
Basically, an obscure mention in a book proposal about a miraculous invention called simply “IT” led to an unimaginable media frenzy at a time when Facebook, Twitter and Instagram could not be counted on to fuel such a viral buzz. This very well could have marked the epochal start of the tech media echo chamber.).
Masters in Communications
FEBRUARY 12, 2022
On September 11 th , 2001, a British MP said "this is a good day to bury bad news" as the world focused on the 9/11 attacks. There is some concern that the media influences the agenda too much - stories that go viral don't always have merit, they are not always completely true. There are potentially sinister reasons for doing this.
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