Beyond the Word: Why Visual Content Matters in Communications
Cision
OCTOBER 28, 2015
In a recent survey of 300 media professionals, 54 percent responded that they were more likely to review a multimedia press release than one that was entirely text. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics.
Let's personalize your content