Remove Chemicals Remove Employee Remove Leadership Remove Reputation
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A fish rots from the head: reputation needs leadership

PR in High Definition

Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.”. But managing a company or brand’s reputation is rarely simple.

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Crisis Communications & Social Media When “It” Hits the Fan

PRSay

Meanwhile, near my home, a massive chemical plant explosion killed two and injured 114. As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. Until the company fills the void with accurate information, @shroomy0021 is currently the spokesperson for the event.