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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

The piece quoted NASA spokeswoman Jennifer Knotts as insisting that no NASA employees (including any astronauts) actually appeared in the Hyundai video. Ethically ambiguous? Was the spot intentionally misleading?” asks Preston. I think that poetic license is understood with so obvious a commercial enterprise. Source: Hyundai ).

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