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What will PR technology look like in 2025?

Communications Conversations

A few weeks ago, the MN PRSA folks asked me to present at the local APR study session on “technology.” I’m not sure I’m the right person to talk about “technology”, but I guess given my business and its connection points with digital marketing, I may know enough to be dangerous. I know all that.

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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

Advertising agencies usually work with marketing directors, digital agencies, most often with brand managers or lower-level professionals. In PR agencies we work on the "secondary" market, as well as lawyers or real estate brokers. The primary market is where our customers work. How do you think PR agencies will change? -

Meeting 98