Flack's Revenge

DECEMBER 4, 2018

If social media were a brand, it’s one that I think most would agree has been tarnished. And it’s not just about Facebook or even social media. Others have come under fire too, for their content and privacy issues, in related areas of online like general Web, Google, and mobile. What do you say?

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Social Media Marketing Media Facebook 174

NewsWhip

MARCH 22, 2021

One of the key aspects of social media for media companies is understanding their strengths for engaging with audiences on different platforms. In this article we’re going to look back at 2021 for three different publishers, and see how they fared on the web, Instagram, and Facebook. .

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Web Instagram Facebook Media 97

Agility PR Solutions

JULY 9, 2020

COVID-19 not only reinforced the popularity and power of social media, it also stressed the tremendous potential of social media groups. It can increase brand awareness, uncover new leads, amplify web traffic, generate more sales, heighten brand engagement, establish a loyal community around the brand, raise […].

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Groups Social Media Media Web 137

Axia PR

APRIL 11, 2023

Our three-step process ensures quality social media content. As a public relations agency, we provide news media, social media, and web media to help build excellent relationships between companies and their target audiences.

Social Media 62

Social Media Publicity Media Web 62

Communications Conversations

OCTOBER 12, 2022

Companies are struggling with social media marketing. Social teams are stretched thinner than ever before. Social teams are stretched thinner than ever before. The “We need to use social media to drive traffic to our web site even if all the metrics tell us that is not happening” syndrome.

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Social Media Marketing Media Energy 153

Stephen Waddington

SEPTEMBER 5, 2018

A new Forrester report explores the application of social media listening tools and characterises the market. The promise of the social web is the opportunity for organisations to listen to their audiences or publics and gain insights for business improvement. unsplash-logo Rahul Chakraborty.

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Web Social Media Tools Enterprise 68

Agility PR Solutions

AUGUST 7, 2022

billion social media […]. The post 3 web-focused components PR teams should add to their expansion strategy appeared first on Agility PR Solutions. On the back of inflation’s cash flow cuts and e-commerce’s skyrocketing success, entrepreneurs are constantly battling with the repercussions of post-pandemic recovery.

Web 85

Web Strategy Social Media Media 85

Communications Conversations

JUNE 11, 2021

Governance isn’t one of the sexiest areas of social media marketing. And, after the year we all just had, if you haven’t already, now is the perfect time to revisit your social media community guidelines. A lot of that has come out on social media over the last 12 months since George Floyd was murdered.

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Guidelines Community Social Media Examples 190

Cision

MAY 12, 2015

That goes doubly for social media. What ARE Social Media Analytics? Analytics is just a fancy word for information about your social media efforts. They’re important because they can help you understand if you’re doing the right things to connect with your customers through social media.

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Analytics Social Media Web Media 120

ImPRessions - Crenshaw Communications

MARCH 10, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Social media helps us and our clients connect to customers, drive web traffic, and even develop or convert leads. Yet the social media landscape changes constantly.

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Social Media Trends Media Instagram 156

Communications Conversations

MARCH 10, 2021

And that’s impacting how companies handle and manage social media marketing in a big way. One of the executions was this tweet, urging fans to visit a web site where they could grab some branded merch: Unfortunately, this did not go well for McDs. People are angry–and it’s coming out sideways on social media.

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Social Media Marketing Media YouTube 197

Flack's Revenge

DECEMBER 11, 2018

I have been writing about issues challenging social media and digital communications, and speaking with thought leaders on the topic. In this installment, I interview Frank Strong, Founder & President of Sword & Script Media, LLC. Frank Strong, Founder & President, Sword & Script Media.

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Social Media Marketing Media Facebook 149

Axia PR

MAY 24, 2021

Instagram has become one of the most popular social media platforms. Instagram is a perfect platform for company promotion and should not just be actively used but also be incorporated into your web design. Here’s how you can earn a considerable profit by incorporating Instagram into your web design.

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Web Instagram Social Media Video 62

Stern + Associates

FEBRUARY 4, 2022

are expected to spend more than $20 billion on social media advertising. But social media success can’t hinge on sponsored posts and paid ads alone. Four secrets to ensure our clients’ social media strategies work smarter—not harder—than their competitors’. Does this post make sense for social?

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Social Media Strategy Media Nonprofit 62

Agility PR Solutions

APRIL 8, 2021

Your B2B public relations, for example, might include media relations and press releases along with blogging and web content. The post The vital role of social media in your timeshare PR strategy appeared first on Agility PR Solutions. If you’re appealing directly […].

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Social Media Strategy Media B2B 91

ImPRessions - Crenshaw Communications

JULY 10, 2023

PR firms have withstood the rise of many possible “PR killers” including email marketing, digital advertising, and social media, often integrating or using those disciplines to grow their business or even make earned media more effective. Yes, social media changed PR. That’s simply not the case.

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Technology Television Web Social Media 266

Onclusive

FEBRUARY 5, 2024

In our quest to unravel the intricate web of the 2024 US Election, we conducted a comprehensive Media Impact Analysis of digital, broadcast media and social media. This blog post provides an in-depth exploration of our social listening insights, focusing on the methodology and key segments.

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Analysis Reddit Energy Pinterest 150

Stephen Waddington

AUGUST 19, 2019

A new #FuturePRoof guide highlights the ills of the web. It’s the start of an important conversation about how communicators tackle disinformation and fix the broken web. The great hope of the world wide web in 1989 was that it would democratise the publication and sharing of information.

Web 60

Web Sports Mobile Government 60

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

As all PR and social media pros know, a brand’s digital presence is both very powerful and very fragile. Social platforms are made for snark, right? The fast-food brand is famous for its sassy social media voice, and what’s more, its strategy has won it praise and coverage in mainstream media.

Social Media 136

Social Media Brand Branding Airlines 136

Shift Communications

MAY 10, 2022

Brands today are built on social, but social media marketing has never been more cut-throat. In our new blog series, we talk what’s working (and not) across key social channels. It’s where social media marketing and SEO truly overlap. The post 2022 Social Media Trends Pt.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Communications Conversations

APRIL 17, 2020

It’s something Microsoft CEO Satya Nadella is famous for–sharing employee-only memos on Microsoft’s social media channels. Best Buy stole a page out of Microsoft’s playbook when it posted a message from CEO, Corie Barry, this week that was initially shared with employees. Very transparent. Very honest.

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Social Media Brand Branding Employee 198

Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

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Social Media Media Customer Service Radio 105

Communications Conversations

DECEMBER 7, 2021

When was the last time your company conducted a social media audit? However, a good, in-depth social media audit is worth it’s weight in gold. An audit gives you the perfect “pause” to re-shape your social media strategy. Now the question is: What’s included in a social media audit?

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Social Media Media LinkedIn Facebook 104

ReimaginePR

AUGUST 29, 2016

When it comes to generating leads, creating a community, and interacting with your customers, nothing tops social media. Social media is the perfect way to build exposure for your brand and increase traffic to your website, but how do you do that? Here’s a handy social media marketing checklist.

Social Media 149

Social Media Marketing Media Facebook 149

Contently - Strategy

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like.

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Social Media Ethics Trends Viral 126

Communications Conversations

OCTOBER 19, 2022

If you spend any time reading about the digital marketing industry online, you’ve undoubtedly seen those “X social media statistics that might surprise you” posts. They’re littered across the web. 9 – Brands not as responsive on social as we may think. Give me some context!

Social Media 68

Social Media Media Video Facebook 68

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. Are the social media waters still safe for marketing? What’s not safe is ignoring social conversations, especially those related to your brand and category. What comes after social media? Absolutely. Yes and no.

Social Media 149

Social Media Marketing Media B2B 149

Sword and the Script

SEPTEMBER 26, 2017

This means social media posts that include video are granted better reach on the platform. In turn, social media experts have rushed to proclaim brands should be using video to drive better engagement. In fact, engagement on social media has never mattered less for a brand. The Impact on Social Media ROI.

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Social Media Brand Branding Media 118

Communications Conversations

JUNE 25, 2019

My topic: Social media trends. Specifically, I talked about eight social media trends you should be paying attention to for the rest of 2019. For starters, I tried to back every trend up with facts and stats from across the web. 8 Social Media Trends to Watch for the Rest of 2019 from Arik Hanson.

Social Media 107

Social Media Trends Case Study Media 107

Communications Conversations

SEPTEMBER 25, 2017

ACH Communications unveils groundbreaking new web site. New site promises to usher social media and digital marketing consultancy into the 21st century. ACH Communications, Inc. arik@arikhanson.com. MINNEAPOLIS, MINN.:

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Web Communications Training Social Media 79

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Here’s our round-up of all the latest social media updates you need to know! BeReal gains competitor traction.

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Instagram LinkedIn Social Media Media 62

PRSay

MARCH 9, 2017

Within minutes he posted a video to the web. In short order, it was followed a barrage of requests from media asking to use the footage. Social media is your competition. First, you need to make sure your executives know more about social media than just the name of the platforms. Are you even in the game?

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Communications Conversations

OCTOBER 12, 2021

Over the last 12 years I’ve been a consultant, I’ve conducted a lot of social media audits. And one trend I continue to see in many of those audits is brands attempting to drive organic traffic to their web sites or blogs from social media. For lots of reasons. People want to stay on platform.

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Social Media LinkedIn Media Analytics 87

Communications Conversations

APRIL 23, 2019

For example: Typical advice: “Clean up your social media accounts to establish a more professional online presence.” While it’s definitely a good idea to clean up inappropriate content, I wouldn’t think about your social media accounts as your “professional identity.”

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Social Media Brand Branding LinkedIn 98

Communications Conversations

JANUARY 7, 2022

One of the questions I get from time to time from friends and colleagues is “Who would you recommend for a social media agency in Minneapolis?” I mean, there aren’t that many “social media agencies.” ” But, many ad, PR and digital agencies claim to offer social media marketing services.

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Social Media Agency Media Measurement 60

Onclusive

SEPTEMBER 7, 2021

These brands typically maintain a robust newsroom, leverage their social media assets to the fullest, and optimize their strategy by tapping into attribution insights. The content provided on your web assets must tell your brand and product stories clearly and concisely.

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Measurement SEO Web Social Media 356

Sword and the Script

JUNE 3, 2017

Amazon is chock full of social media marketing books based on an organic effort – an opportunity that’s all but evaporated today. It democratized media and brought technological change that has fundamentally shifted marketing, so long as there remains a world wide web. The “Twilight of web 2.0”

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Web Content Marketing Technology Creativity 70