Cision

DECEMBER 5, 2017

Brands who blog have more indexed web pages, which boosts SEO. Regardless of your industry and target audience, we will distribute your blog to thousands of media, trade and influencer points. But when you limit exposure by only posting to your owned channels (website, email, and social), you only reach existing audiences.

Infographics 235

Infographics Case Study Content Marketing Video 235

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! What to avoid: Be patient when trying to improve your SEO. It’s a long game!

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) It’s just as critical as tech SEO, probably more so in many cases. Journalists rarely share infographics, so this is more of a blogger outreach tactic.)

Google 71

Google Infographics Pitching Resources 71

Prohibition

APRIL 13, 2023

Use Video Clips For Social Media It is no secret that social media is a powerful tool for maximising brand awareness and engagement. But not all social media platforms support long-form video content. Social media posts (and supportive video content) can be used in a variety of ways.

Video 62

Video Infographics Social Media Instagram 62

Prohibition

JANUARY 29, 2024

Seach Engine Optimisation (SEO) is the holy grail of online visibility, and blogging is your trusty friend when it comes to this. Using optimised images for SEO by using descriptive file names and alt text where relevant, including your target keywords, will also help you to climb to the top of a search. Why do I need a blog?

Blogging 62

Blogging SEO Engineering Mobile 62

Critical Mention

MARCH 22, 2019

We’ve outlined five steps to post your content on social media and generate brand awareness, putting your company in the spotlight. If you incorporate this into your social media schedule a couple of times a week, your content will be top of mind, but you won’t oversaturate your prospects’ newsfeed.

Social Media 62

Social Media eBook Infographics Media 62

The Proactive Report

NOVEMBER 12, 2016

A recent scan of 75000 job postings on LinkedIn found that digital marketing jobs being advertised required candidates with a wide range of skills, from SEO and social media to Google Analytics and content marketing. SEO: Search engines are now regarded as a media source by the public. Report ROI.

SEO 153

SEO Engineering LinkedIn Analytics 153

MaccaPR

AUGUST 20, 2014

I recently joined our agency’s VP Jean Hill in delivering a workshop on the data-driven science behind social media before more than 50 marketing executives for a Fortune 100 client. Possible goals for social media-delivered content are to: Generate the most possible click-thrus to your own website or other web property.

Social Media 97

Social Media Media YouTube Facebook 97

PR Fuel

JUNE 18, 2020

Although social media and online ad targeting have taken up most marketing budgets, press releases still play an important role in a company’s image. They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. They Build SEO. Creating Momentum.

Infographics 105

Infographics SEO Writing Pitching 105

PR 20/20

FEBRUARY 20, 2023

Some examples of inbound marketing tactics include: Social media. An essential tool for all businesses and industries, social media can be used to build relationships with prospects and customers, as well as increase overall brand awareness. Search engine optimization (SEO). They increase brand awareness.

Content Marketing 82

Content Marketing Marketing eBook Case Study 82

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

This article presents eight practical and effective tips to help content writers strike the perfect balance between user-friendly content and search engine optimization (SEO) strategies. Consider using visual elements such as images, infographics, and videos to make the content more engaging and digestible.

Engineering 100

Engineering Writing Mobile SEO 100

The Proactive Report

JUNE 15, 2016

Listening: Social media has provided us with the ultimate research tool. These are some of the skills they require: Define campaign objectives, target audiences, strategies, and identify the optimum marketing mix of deliverables, events and media. SEO/SEM Marketing. SEO and SEM for a start are two different animals.

LinkedIn 100

LinkedIn SEO Infographics Data 100

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. With the powerful SEO tool SEMRush , you can discover link reclamation opportunities using their Backlink Audit Tool. Building links is a time-intensive process.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

MARCH 13, 2024

Digital PR covers many content types and strategies, but its goals align with SEO goals, so they play hand-in-hand. But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Engagement Metrics: Likes, shares comments on social media.

Trends 105

Trends YouTube Video Social Media 105

Rock the Status Quo

JANUARY 12, 2016

It’s also great for SEO, thanks to the transcript Slideshare automatically creates for an upload. . Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. Who doesn’t love social signals and sharing?

Infographics 100

Infographics SEO LinkedIn Pinterest 100

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. With the powerful SEO tool SEMRush , you can discover link reclamation opportunities using their Backlink Audit Tool. Building links is a time-intensive process.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. With the powerful SEO tool SEMRush , you can discover link reclamation opportunities using their Backlink Audit Tool. Building links is a time-intensive process.

Tools 62

Tools SEO Analysis Google 62

Presspage

MARCH 5, 2020

Leaving SEO to Marketing. Traditionally, Search Engine Optimization (SEO) falls under the role of marketers, but as more and more people turn to “googling” to find products and information, a holistic approach to SEO is more crucial than ever. Looking for an in-depth guide to getting started with SEO?

Brand 88

Brand Branding SEO How To 88

Solo PR Pro

AUGUST 14, 2018

If indeed true, those methods are considered “black hat” SEO and are not as effective as promised. . The infographic below highlights the importance of online reputation and the impact it can have on your brand. Infographic by MDG Advertising. Social Listening. Use Your Content Marketing Strategy.

Reputation 79

Reputation Infographics Crisis Management Local 79

Rock the Status Quo

JANUARY 12, 2016

It’s also great for SEO, thanks to the transcript Slideshare automatically creates for an upload. . Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. Who doesn’t love social signals and sharing?

Infographics 100

Infographics SEO LinkedIn Pinterest 100

ImPRessions - Crenshaw Communications

MAY 3, 2018

Close behind are e-books (67%), infographics (66%), and blog posts (66%).” In a 2018 study by TrustRadius, 75% of respondents said they used info from third-party sources (analyst reports, independent media news, and consultants) to make their decisions. PR offers credibility. Credibility begets trust.

Advertising 178

Advertising Advertising B2B Reputation 178

PR Fuel

OCTOBER 16, 2020

Although social media and online ad targeting have taken up most marketing budgets, press releases still play an important role in a company’s image. They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. They Build SEO. They Create Momentum.

Infographics 52

Infographics SEO Writing Pitching 52

PRSay

JULY 16, 2019

For example, taking a blog post and turning it into a podcast, infographic or video is a great way to present identical information in a new format. Putting a new spin on old content can boost SEO and social traffic while giving your best content extra life. Reframe it for a new audience. Who knows?

Content Marketing 161

Content Marketing Infographics SEO Video 161

Cision

NOVEMBER 25, 2015

Infographics. Infographics , which visually interpret data, appeal to visual learners. If you’ve got rather dry data, turning it into an infographic is a great strategy for getting people to give a crap. If you’ve got rather dry data, turning it into an infographic is a great strategy for getting people to give a crap.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

PR Fuel

SEPTEMBER 23, 2021

Visuals like infographics, polls, or video content will help engage your audience. First, add social sharing buttons to your blog. Readers can post the release on their own social media platforms with a simple click. Once a publication picks up your press release, share the link on your own social media accounts.

Brand 95

Brand Branding How To SEO 95

ImPRessions - Crenshaw Communications

APRIL 18, 2019

A single earned media placement will have greater SEO value and certainly more credibility than a thousand newswire releases. A provocative blog post can be distilled in to a series of digital videos, or a C-level Q&A posted on LinkedIn or another social platform. Repurpose everything.

Infographics 149

Infographics Retail Resources Employee 149

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. 7 best PR uses for video.

Video 149

Video Case Study Agriculture B2B 149

The Hoyt Organization

MAY 10, 2024

To keep the information fresh and engaging, you can also repurpose existing content by creating new formats, such as infographics, podcasts, or webinars. This can be achieved through comment sections, discussion forums, or social media shares.

Google 79

Google Engineering Infographics Policies 79

Buzzstream

FEBRUARY 1, 2024

Including a link to our post would provide an excellent resource for your readers wanting to learn more about [topic](and boost the contextual authority in Google’s eyes, which can help SEO). Infographic Outreach Infographics have been used for link building for years, though interest and reliability have waned due to overuse.

Pitching 87

Pitching Infographics Survey Resources 87

Waxing UnLyrical

NOVEMBER 8, 2019

Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. This can be achieved by curating content on social media channels and by curating content that can trigger further content. Not Relying on Social Advocacy. Infographics. Social media posts.

Content Marketing 74

Content Marketing Marketing Web SEO 74

MaccaPR

OCTOBER 10, 2022

Marketers understand that consumer use of social media serves as a glimpse into one’s personal ‘highlight reel’ —capturing only the most perfect moments, projects, and achievements like weddings, recipes, and vacations. Blog posts and the power of SEO. Highlighting failures. Long form video shouldn’t be forgotten.

Conference 62

Conference Marketing Instagram YouTube 62

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Cision

SEPTEMBER 24, 2015

The release still has a crucial role to play, and not only for SEO purposes. It’s a way to keep your brand top of mind and to share the stories and announcements that will delight both the media and your audience. Headlines have always mattered , and they matter more today, thanks to SEO and social. Headlines matter.

SEO 120

SEO Google Infographics Creativity 120

Buzzstream

DECEMBER 13, 2023

Their tools can do everything from finding media contacts to creating press releases to media monitoring. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. Cision is the established PR tool, with PR Newswire boasting the largest media database.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Their tools can do everything from finding media contacts to creating press releases to media monitoring. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. Cision is the established PR tool, with PR Newswire boasting the largest media database.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

FEBRUARY 15, 2024

Most SEOs want to scale their processes, but it’s virtually impossible to scale link building while ensuring quality. In this post, we are talking about link quality from an SEO perspective. Note: If you create off-topic content and get links from the same off-topic sites, this doesn’t help your case for SEO.

How To 71

How To SEO Google Examples 71