Stern + Associates

JULY 28, 2023

Thought leadership is a way for companies and leaders to share their expertise and insights on a particular topic, primarily to establish themselves as experts in their field and boost their credibility. What Is a Thought Leadership Strategy? How Can I Create a Thought Leadership Strategy for My Organization?

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Leadership Strategy How To Groups 62

Stern + Associates

SEPTEMBER 5, 2023

Former President and CEO of New York City’s 92 nd Street Y, which was named one of Fast Company’s most innovative companies during Timms’ leadership tenure, he is no stranger to recognizing growing cultural movements and instilling longstanding institutions with modern values and accessibility to all.

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Leadership Mobile Groups Strategy 62

Sword and the Script

SEPTEMBER 12, 2023

Today, millennials are increasingly holding leadership positions and their influence has extended from the product to the process of how these products are marketed and sold. A study, published in March 2023, by the Winterberry Group supports this viewpoint.

B2B 159

B2B Leadership Marketing Software 159

Stern + Associates

JANUARY 3, 2024

The beginning of a new year is a time when many consulting firms release annual research reports and other types of thought leadership on trends, challenges and solutions relevant to the vertical industries they serve. Why Is It Hard to Compete on Thought Leadership? appeared first on Stern Strategy Group.

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Leadership Conference Data Report 62

Agility PR Solutions

SEPTEMBER 7, 2023

As the corporate landscape prepares for its AI-powered future, a new research report from Leadership Dynamics, an analytics and evaluation platform owned by leadership insights firm The LCap Group, offers a look into the likely future of the C-suite, spotlighting the pivotal role of AI-driven leadership in the evolving world of business.

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Leadership Analytics Corporate Groups 96

Stern + Associates

OCTOBER 2, 2024

Minds Worth Meeting is a production of Stern Strategy Group and is a collaboration between Stern Speakers & Advisors and Stern PR & Executive Visibility. Leadership Expert and Author Ashley Goodall Explains appeared first on Stern Strategy Group.

Leadership 62

Leadership Meeting Employee Groups 62

Stern + Associates

SEPTEMBER 20, 2023

Paola Cecchi-Dimeglio , a prominent expert in behavioral and data science, leadership and inclusivity, says, “ Leaders require data to illuminate the path ahead, because without data, uncertainty can rattle the business and bring decision-making to a halt.”

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Leadership Data Big Data Employee 62

Stern + Associates

NOVEMBER 18, 2022

Building thought leadership and executive visibility. For as long as I can remember, I thought “thought leadership” was sufficient to describe PR strategy among communications professionals. How do you measure thought leadership and executive visibility? appeared first on Stern Strategy Group.

Leadership 62

Leadership Measurement Conference Groups 62

Deirdre Breakenridge

SEPTEMBER 1, 2016

Our community of PR students, educators and pros will join together for a dynamic Twitter chat on “Ethics – The Heart of Leadership.” Be sure to also visit our LinkedIn Group to share your ideas. September is PRSA Ethics Month and #PRStudChat will be holding an ethics discussion on Tuesday, September 13th at 8:30 p.m.

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Ethics Leadership Community Twitter 268

Doctor Spin

MARCH 23, 2023

We must find a way to bridge the leadership gap. Leadership is critical to any successful organisation, and developing influential leaders is essential for long-term success. A Gallup study examining corporate leadership and management found that only 10% of employees are natural leaders. The bad news?

Leadership 52

Leadership Training Employee Media Training 52

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Thought leadership is part of public relations best practices, and it’s particularly powerful in B2B and technology categories. The answer may be a strategic thought leadership plan. But remember that thought leadership is not directly about capturing new business. Stellar bylined content. Reach out to analysts.

Leadership 149

Leadership B2B Tools Conference 149

Agility PR Solutions

MARCH 30, 2020

The newly released 2020 Sales Leadership Flash Survey, from revenue growth consultancy The Alexander Group, focuses on what sales leaders are doing during this time of market disruption […]. The post How sales leadership is responding to COVID-19 market disruption appeared first on Agility PR Solutions.

Leadership 88

Leadership Marketing Survey Groups 88

Stephen Waddington

JULY 7, 2022

The research project by the PRCA Climate Misinformation Strategy Group reports that almost all respondents (96%) are advising their clients and colleagues on the climate crisis. This represents an increase of 14 percentage points over the past 12 months. It has yet to report on progress.

Leadership 111

Leadership Publicity Energy Crisis 111

Stern + Associates

MARCH 3, 2023

Last month, Stern Strategy Group employees were fortunate to participate in an in-house workshop led by Zoe Chance , Yale School of Management professor and client of Stern Speaking & Advisory, who specializes in persuasion and decision-making.

Leadership 62

Leadership Employee Policies Groups 62

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

An instant expansion of services As our base of B2B technology clients has grown, they need more than the earned media, executive visibility, and thought leadership positioning our programs provide. As a result, we’re an entrepreneurial group. We value that spirit and feel it has been a driver of our growth and success.

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Agency Communications Marketing Leadership 353

Stern + Associates

JULY 3, 2024

Creating thought leadership isn’t just about website content; it’s about fostering a culture where sharing expertise is integral to a company’s identity and its efforts to standout and grow. Collect and Share Success Stories: Regularly collect success stories, reflecting the impact of thought leadership promotion.

How To 96

How To Leadership Knowledge Base Internal 96

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

Ethics 52

Ethics Leadership Training Study 52

Stern + Associates

JULY 25, 2017

Here’s how to define your thought leadership image before others do it for you. The post Why Your Thought Leadership Needs a Reputation Strategy appeared first on Stern Strategy Group. Don’t think you need a reputation strategy? Think again.

Leadership 98

Leadership Reputation Strategy Groups 98

Onclusive

JUNE 17, 2021

I am pleased to announce that Onclusive and MSL, the communications unit of Publicis Groupe which is one of the world’s largest marketing services companies, have expanded our global partnership to bring real-time insights around PR Attribution to all MSL and Publicis Groupe clients worldwide.

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Groups Data Measurement System 370

The Hoffman Agency

MARCH 21, 2024

This has included continued investment in infrastructure to stimulate economic growth, keeping inflation in check and providing support to disadvantaged groups despite global instabilities and the resounding impact of the pandemic. While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector?

Leadership 69

Leadership Biotechnology Policies Local 69

PRSay

DECEMBER 15, 2023

Many corporate CEOs also made a big mistake by not communicating to employees about the Israeli-Palestinian conflict, according to new research from The Grossman Group in partnership with The Harris Poll. As university presidents have learned, leadership has never been a sideline sport. The survey of U.S.

Communications 170

Communications Employee Leadership Internal 170

Maxim Behar

JUNE 13, 2021

Maxim Behar, world-renowned PR expert and CEO of M3 Communications Group Inc., was invited by His Majesty King Simeon II of Bulgaria to give a lecture on modern leadership during a special event at the Royal Palace of Vrana. The event was organized by the European political foundation - European Liberal Forum.

Leadership 52

Leadership Ethics Social Media Groups 52

Inbound PR

DECEMBER 4, 2019

To learn more, I found a research a while ago performed by GLOBE that maps leadership within cultural groups around the world. They also identified leadership attributes that were culturally-endorsed.

Leadership 62

Leadership Internal International Groups 62

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Konnect Agency

AUGUST 2, 2022

According to a poll by Marketing Insider Group , 71% of marketers say they have benefitted from thought leadership. A thought leadership strategy can help to establish and identify a unique expert leader for your brand to create content that can separate it from other brands within the industry.

Leadership 52

Leadership Strategy Interviews Trade Shows 52

Stern + Associates

JULY 18, 2017

You’re called upon for two reasons: The post Professor Marketing 101: How to Boost Your Thought Leadership Strategy appeared first on Stern Strategy Group. As a thought leader, corporate decision makers, policymakers and media institutions depend on your research to support changes and ideas happening in the world.

Leadership 104

Leadership Strategy How To Marketing 104

Stern + Associates

OCTOBER 12, 2017

And, The post How to Develop Thought Leadership: Following Steve Jobs’ Example appeared first on Stern Strategy Group. However defined, there’s no doubt that the leader who propelled Apple Inc. to its preeminent position in the technology marketplace also directly impacted how we view and consume information.

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Leadership Examples How To Groups 93

PRSay

SEPTEMBER 9, 2019

As Cho pointed out, oftentimes, leadership roles aren’t published, and those conversations most frequently happen within their own affinity groups, which is partly why the data around women in leadership are rather dismal. Another key is exposure to other groups in your organization and conquering your fears.

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Leadership Google Meeting Groups 112

Agility PR Solutions

NOVEMBER 24, 2019

Goodway Group was flying under the radar as a leading company in the digital advertising industry, and as they endeavored to be seen as experts on all things programmatic but got little results after previously working with a generalist PR agency, the brand began working with tech and advertising specialist firm Kite Hill PR in […].

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Leadership Advertising Advertising Groups 78

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? . Go beyond a resume . Your LinkedIn profile is representative of your brand.

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LinkedIn Nonprofit Leadership B2B 421

Stern + Associates

OCTOBER 19, 2017

When it comes to corporate reputation, the thought leadership strategy of your CEO can make or break your brand. The post How to Use a Thought Leadership Strategy for Your CEO appeared first on Stern Strategy Group. Just peruse this list of Forbes 100 Greatest Living Business Minds.

Leadership 78

Leadership Strategy How To Reputation 78

Stern + Associates

OCTOBER 31, 2023

“The biggest opportunity I see in business today is for C-Suite leaders to innovatively leverage the emerging tech space,” says Dutta, co-founder of the World Economic Forum’s Network Readiness Index and one of the most highly sought-after experts on digital transformation and organizational leadership in the world.

Policies 132

Policies Leadership Technology Groups 132

Stern + Associates

AUGUST 14, 2024

That requires sustained, proactive content creation and outreach to build up thought leadership credentials in AI. appeared first on Stern Strategy Group. Getting in front of your potential clients on a first-name basis, in terms of both your brand and your people. The post Is AI Part of Your Consulting Firm Communications?

Communications 127

Communications Leadership Conference Social Media 127

PRSay

MAY 29, 2024

Historically, Asian Americans have been underrepresented in leadership roles within communications. Understanding the power of representation It’s no secret that representation matters and seeing fellow Asian Americans in leadership roles provides inspiration and validation. We belong in leadership and in the boardroom.

Communications 86

Communications Leadership Community Groups 86

Stern + Associates

SEPTEMBER 27, 2016

Follow these 10 Twitter feeds to inspire your thought leadership strategy. The post Command Your Audience: 10 Tips for Impactful Thought Leadership Content appeared first on Stern Strategy Group.

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Leadership Groups Twitter Strategy 88

Stern + Associates

SEPTEMBER 17, 2024

Thought leadership is well regarded as an essential function for business success and brand building, and many organizations see the value in putting their experts forward as thought leaders to be a voice of the brand and its expertise. Influence Business Growth and Sales Thought leadership directly impacts purchasing decisions.

How To 62

How To Leadership Media Training Internal 62

Agility PR Solutions

SEPTEMBER 30, 2019

Wherever you go in the world and whatever the culture, either an individual or a group of individuals is responsible for leading and supporting others as they try to achieve a goal. The post An A-to-Z guide for improving your business leadership style appeared first on Agility PR Solutions.

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