6 Resources That Will Make You a Better Storyteller

Waxing UnLyrical

Storytelling is a hot topic in the communications industry these days. Thankfully, there are resources that can make the process a little easier to make you a great storyteller. Pixar’s storytelling rules. 6 Resources That Will Make You a Better Storyteller.

Harness the Power of Visual Storytelling

ReimaginePR

It’s called visual storytelling, and very few brands know how to effectively use visual content to communicate with their audience. There’s nothing quite as visceral, captivating, immersive or spellbinding as visual storytelling. What Exactly Is Visual Storytelling?

Microsite Makes a Case for “Storytelling Techniques” in Business Communications

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Since conducting our first storytelling workshop in 2011, the honing of the material has been a never-ending process. The post Microsite Makes a Case for “Storytelling Techniques” in Business Communications appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

Storytelling Techniques: Avoiding the Humble Brag

ReimaginePR

In fact, More and more businesses are using the humble brag during their storytelling—and it’s driving everyone nuts! Bonus: In this free resource, we’ll teach you how to change humble brags into stories your customers will love.

Marketing opportunity: Be the resource content marketers rely on

PR Daily

Share your expertise, ideas and products at the Brand Storytelling & Content Marketing Conference at Disneyland. Make magic happen as a sponsor at Ragan’s Brand Storytelling & Content Marketing Conference at Disneyland , Sept.

Here’s How to Use Storytelling to Improve Your Crowdfunding

ReimaginePR

If you’re looking to raise funding for your new idea, then it’s time to brush up on your storytelling skills. Let’s discuss my favorite tips for how to use storytelling in your crowdfunding efforts. Subscribe to receive this extra resource.

Survey: Measurement, storytelling cited as top weaknesses

PR Daily

A wide range of communicators—from public relations pros to human resources specialists—perceive measurement as their major Achilles’ heel. Drew Keller , a video consultant and storyteller, says the struggle to make boring content interesting is a common problem. Human resources.

Survey 101

Monday Roundup: Storytelling

Waxing UnLyrical

As the holidays approach, we’re reminded daily of the importance of storytelling. Just like Christmas, though, the spirit of storytelling is important for business all year round. This week’s roundup features seven posts from around the web that focus on storytelling.

McDonald’s Serves Up Failure and Fries in Business Storytelling

Ishmael's Corner

When we capture storytelling assets for one of our clients, no one proactively comes forth to share the time that something went horribly wrong. Yet, failure is one of the best techniques to bring tension or even drama to business storytelling.

The Case for Nonprofit Storytelling

Waxing UnLyrical

Storytelling: whether you’re in PR, marketing or a like-minded communications discipline, it’s stories that affect change. Nonprofit Storytelling: The Opportunity. Nonprofits typically don’t have the resources to invest (heavily or otherwise) in marketing.

8 resources to find the perfect word

PR Daily

Here are resources to help you find the term you seek. RELATED: New tactics to incorporate storytelling into your everyday writing. This resource is an online dictionary and thesaurus that creates word maps based on your entry.

Monday Roundup: Nonprofit Storytelling

Waxing UnLyrical

This week we help you get started with these nonprofit storytelling tips. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. INFOGRAPHIC: A Nonprofit Storytelling How-To. The 4 C’s of Nonprofit Storytelling. Four Classic Storylines for Nonprofit Storytelling.

Visual Storytelling Secrets: Think Like @Ekaterina

Social PR Chat

Social PR Chat caught up with the queen bee of visual storytelling: Ekaterina Walter! She’s one of our favorite wonder women in the social media marketing industry and the perfect person to tell us all the tips and tricks for visual storytelling in 2016 right?

Helping Non-designers Get the Visual Storytelling Religion

Ishmael's Corner

Previous posts have discussed the challenge for PR folks to embrace visual storytelling in communications. Responding to the crush of information and more people accessing content on mobile devices, they definitely have the visual storytelling religion.

Storytelling Isn’t Just for Kids. Understanding the Value of Customer Impact Stories.

Barokas

To do this, we must remember that the storyteller is often just as important as the stories themselves. Customers are an amazing resource for this type of authentic storytelling. The post Storytelling Isn’t Just for Kids. It’s a noisy world out there.

Why PR pros should consider immersive storytelling

PR Daily

The next wave of innovation is immersive storytelling, taking content producers and consumers well beyond the two-dimensional experience of today’s news reports or public relations’ white papers, case studies, press releases and b-roll. New technology is changing everything for communicators.

Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers.

If Storytelling “Comes Naturally,” Why Is It So Hard?

Rock the Status Quo

Storytelling intrigues me. “Storytelling is one of the many things that define and bind our humanity,” according to this article on the history of storytelling. Storytelling is hard until we’ve practiced enough to make it easier.

9 great books about storytelling and presentations

PR Daily

Infographics: The Power of Visual Storytelling ". With DIY functionality, "Infographics: The Power of Visual Storytelling" will teach you how to find stories in your data and how to visually communicate and share them with your audience for maximum impact.

Triple Shot: Visual Storytelling Tools

prTini

Each month, I’ll share two that I recommend using to boost different areas of PR, starting with visual storytelling. Portfolios, resource guides, thought leadership, clip reports – the opportunities are endless. where we’ll be sharing more visual storytelling tips, tricks and resources.

Digital Marketing and Storytelling Speaker Transforms Fables into Fortunes for Small Business and Nonprofits

wiredPRworks

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Get to know digital marketing and storytelling. You’re in the right place!

Job Descriptions Get No Respect (except this one)

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The post Job Descriptions Get No Respect (except this one) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

If Storytelling “Comes Naturally,” Why Is It So Hard?

Rock the Status Quo

Storytelling intrigues me. “Storytelling is one of the many things that define and bind our humanity,” according to this article on the history of storytelling. Storytelling is hard until we’ve practiced enough to make it easier.

Data-Driven Storytelling – The PR Gift That Keeps on Giving

Barokas

And while the benefits of data-driven storytelling have been extolled in the PR world for some time now, we often forget that our clients are the keepers of their own best asset – data.

3 business areas where you can sync up storytelling

PR Daily

Professional communicators constantly talk about storytelling. RELATED: Harness the best storytelling techniques so your communications are filled with power, passion, and pathos. ]. Human Resources.

Denver Startup Week sneak peek: data-driven storytelling in the 21st century

Barokas

This year, Barokas PR has the honor of hosting a panel on Thursday, September 28, highlighting storytelling in the 21 st century and the importance of using data to garner press interest. Today’s storytelling relies on data to validate a company, its products, or even an entire industry.

Data-Driven Storytelling – The PR Gift That Keeps on Giving

Barokas

And while the benefits of data-driven storytelling have been extolled in the PR world for some time now, we often forget that our clients are the keepers of their own best asset – data. The post Data-Driven Storytelling – The PR Gift That Keeps on Giving appeared first on Barokas PR - PR minus the BS.

5 ways to sap the human element from your storytelling

PR Daily

I am optimistic about the next phase of storytelling bringing the industry to a better place. Here are five things companies do that can impede storytelling success: 1. Especially in jargon-laden industries—high-tech, financial services, medical, pharmaceutical, among others—some corporate storytellers think a simple story won't be effective. Jargon and other complexities kill clarity, and clarity is the storyteller's responsibility, not the audience's.

Rebuilding after hurricanes: How storytelling can drive recovery

PR Daily

Reach out, and share resources. The devastation from hurricanes Harvey and Irma have focused attention on renewal. Current estimates say recovery costs from the two monster storms could approach $300 billion.

Searching for Marketing Inspiration? Check out these 55+ Inbound Marketing Resources [UPDATED]

PR 20/20

We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. So, what marketing resources do you turn to on a daily basis?

Analytics Resources for Communications Pros + Other Links You Might Have Missed (The Weekly Cocktail)

prTini

10 Storytelling Tips for PR Pros. Analytics and Data Resources for Communications Professionals. Follow Team Geben on Twitter for more articles and resources throughout the week.

Authenticity: You Can’t Fake It

ReimaginePR

See, when we sense a discrepancy in the stories we hear or read, we’re really raising a mental red flag about the storyteller, not just about the story being told. Bonus: We’ll show you some great examples of brands who remain authentic in this free resource.

Creative executions and experiential storytelling: A #SMprof experiences College Gameday

Karen Freberg

As each season comes and goes, one thing is pretty consistent, and that is the innovation and creative execution of storytelling by the Clemson Tigers social and digital teams.

What Most Brands Get Wrong When Telling Their Story

ReimaginePR

If you’ve fallen for any of these mistakes, we’ll show you the solution in this printable resource. Don’t forget to sign up for my free brand storytelling bootcamp to learn how to do just that!).

Brand 179

Future Proof Your Content Marketing Strategy with These 6 Tips

ReimaginePR

Create the definitive resource, the ultimate guide, even the beginner’s guide. Content Marketing Advertising Brand Story brand storytelling Content Marketing Strategy PR Advice Reimagine PR Storytelling Techniques

No sex (websites) please, we’re Singaporeans.

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Given the blog’s quest to serve as an industry resource, it’s rare that a post focus on Agency work. I asked Idran Junadi, an account director in our Singapore office before taking a PR role with Oracle, to write about a campaign because it shows the power of storytelling techniques in.more. appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Ready to craft a content strategy? Answer these questions first

PR Daily

Storytelling opportunities. How will we budget time, money and resources toward our content efforts? Will we use our own resources or hire outside help? Branding Content Marketing Email External Communications Marketing Measurement Social Media Storytelling Writing & Editin

7 E-Newsletters All Communicators Should Subscribe to

PRSay

However, when she does get to her inbox, she goes straight for her favorite e-newsletters — which aren’t limited in subject matter to marketing and storytelling. Further — This weekly email offers hand-picked health, wealth and personal growth resources for Generation X.

9 Need-to-Know Rebranding Tips

ReimaginePR

Keep things on track during your rebrand with this helpful resource. Blog PR Agency Advice Advertising award winning PR Brand Story brand storytelling Humour in storytelling PR Advice rebranding rebranding tips Reimagine PR social mediaRebranding isn’t for the faint at heart.

Will the Communications Industry Change Because of President Trump?

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. Before addressing the question, let’s consider the high-level objectives of the typical communications campaign. Increase awareness, often in the form of media coverage. Strive to fortify the brand.