Go Viral in 2020 with Real-Time Media Monitoring

Critical Mention

Stay a step ahead of your competitors in the new year by using lightning-fast media monitoring to go viral. . The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

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4 Powerful Examples of Earned Media in 2020

Critical Mention

The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Media Monitoring Content Marketing Corporate Communications Crisis Management Earned Media Facebook Influencer Marketing Instagram LinkedIn Online Online News Monitoring Television Twitter YouTube

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4 MARKETING SECRETS FOR VIRAL GUINNESS WORLD RECORD EVENTS

MaccaPR

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. The 3,010-pound scoop of strawberry ice cream generated 769 TV, radio and other media mentions for $1.7

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J&J to pay $527M in opioid damages, Popeyes’ Twitter spat creates viral win, and KFC tests plant-based ‘chicken’

PR Daily

Juul reputation’s up in smoke, kid-focused videos get 3X the YouTube views, and many PR pros are introverts. Popeyes racks up media coverage and viral buzz. The fake food fight heaped kudos for Popeyes, but it went viral from there. One source, Apex Marketing Group, estimated Popeyes earned $23 million in equivalent ad value across digital, print, social, TV and radio in just 11 days since Aug. 7 hints to help create viral content.

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Campaign puts a human face on rare hormonal disorder

PR Daily

Ruder Finn’s “Straight Talk Acromegaly” campaign focused on patient-to-patient engagement and found a compelling spokesperson in radio personality Froggy, a host on the "Elvis Duran and the Morning Show," who has been living with acromegaly for 14 years. The videos were posted on the Novartis YouTube channel, Novartis’ disease awareness website, and acromegalyinfo.com, and were shared with patient advocacy groups.

How to Use Dynamic Listening to Reach New Customers

Cision

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks.

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Twitter suspends Alex Jones following a video calling to ready ‘battle rifles’

PR Daily

Though Twitter’s action was the harshest it has taken against Jones so far, the move is far less severe than decisions from platforms including Facebook, Pinterest, Apple, Spotify and YouTube. 8, CNet reported : … Dorsey went on the Sean Hannity Show, a radio program by the popular conservative political pundit, to discuss his company's decision and what it does about "overt racists.".

5 communication strategies that will be successful in 2021

Doctor Spin

There were a few television channels, a few radio stations, a few newspapers. Anyone can launch a website, start a podcast, or publish videos on YouTube. This post was originally published on Whispr Group. Which communication strategies will work best in 2021?

3 keys to reaching black millennials

PR Daily

Win over these viral vanguards and you improve your chances of winning over other demographic segments. Facebook, YouTube and Twitter are the most common social media sites, with strong black membership across all age ranges. Black millennials are also avid radio listeners, favoring hip-hop formats. As a generation with plenty of buying power, millennials are immensely diverse.

Insights into impulse purchases, Twitter’s new reply filters, and ‘Royal Sussex’ Instagram bombshell rattles the Palace

PR Daily

Also: YouTube influencer shares tips to quell health care ‘misinformation,’ CollegeHumor lays off almost all its staff, and more. million on YouTube), posted a video reacting to a few videos by health care professionals which have recently gone viral, sparking controversy and debate online.

How to Spy on Your Competition & Steal Their Secrets

Cision

On Facebook, Twitter, YouTube, and all those other social networks. YouTube: How many views do they get? Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Implement viral marketing tactics. To sum it up, people gravitate to viral content that’s written about them.

7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" The company even admitted that they didn’t act fast enough and then, “what we missed” the spokesperson confessed, “was the perpetual mushroom effect of viral sensations.”.

Hyundai's 'Message to Space' video: masterpiece or brilliant illusion?

PR Daily

million views on YouTube? AdAge chose "Message to Space" for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. space agency, NASA, was shot by a South Korean marketing team with a French production designer for a Korean car brand with music by the Austrian Radio Symphony Orchestra. YouTube has desensitized consumers to what is reality. Lots of things that get millions of views on YouTube are quite unrealistic!".

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

On Facebook, Twitter, YouTube, and all those other social networks. YouTube: How many views do they get? Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Implement viral marketing tactics. To sum it up, people gravitate to viral content that’s written about them.

Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

(Source: Hyundai YouTube ). million views on YouTube? AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. space agency, NASA, was shot by a South Korean marketing team with a French production designer for a Korean car brand with music by the Austrian Radio Symphony Orchestra. YouTube has desensitized consumers to what is reality - lots of things that get millions of views on YouTube are quite unrealistic!”.

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PR’s House Of Media Cards

Flatiron Communications

Netflix’s release of an entire binge worthy-enabled season of House of Cards along with the DVR, Hulu, YouTube and shortly HBO and CBS have all accelerated the demise of real-time TV viewership on any given day. And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. Truth be told: news and editorial feature coverage still have an enviable capacity to create action, let alone viral buzz in the social spheres.

PR’s House Of Media Cards

Flatiron Communications

Netflix’s release of an entire binge worthy-enabled season of House of Cards along with the DVR, Hulu, YouTube and shortly HBO Â and CBSÂ have all accelerated the demise of real-time TV viewership on any given day. And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. Truth be told: news and editorial feature coverage still have an enviable capacity to create action, let alone viral buzz in the social spheres.