Critical Mention Launches YouTube Integration

Critical Mention

NEW YORK — Critical Mention, the leading media monitoring and intelligence platform for TV, radio, online news and social media has launched a YouTube integration that continues the expansion of its already robust content set.

Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring.

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Vishal Padhye Named to PRWeek Dashboard Top 25 List for 2021

Critical Mention

Press Releases Analytics Corporate Communications Earned Media Facebook Instagram International media contact database Media Relations Online News Monitoring Partnerships Podcasts Radio Technology Television YouTube

How Earned Media Will Impact 2020 Elections

Critical Mention

Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on. Plus, breaking news gives talk-show and radio hosts topics to talk about as well.

How Media Contact Database Strengthens Critical Mention’s Earned Media Suite

Critical Mention

Media Contact Database Analytics Corporate Communications Earned Media Facebook Influencer Marketing International Licensed Content Media Relations Online News Monitoring Print Radio Technology Television Twitter YouTube

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Managing the Challenges of Bad Publicity

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Public Relations Corporate Communications Crisis Management Earned Media Facebook Instagram LinkedIn Media Relations Online News Monitoring Radio Television Twitter YouTube

Why and How to Switch Media Monitoring Platforms

Critical Mention

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding.

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Critical Mention CEO Don Yount Named to PRWeek’s List of Most Influential People

Critical Mention

The additions of Facebook and YouTube as social sources in the Critical Mention platform. “I Critical Mention offers real-time media monitoring, intelligence and analytics for broadcast television, radio, online news and social media.

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Everything You Need to Know About Earned Media

Critical Mention

Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Digital Marketing Tips: Make your Business Stand Out

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Marketing Analytics Content Marketing Copywriting Earned Media Facebook Instagram Online Online News Monitoring Radio SEO Television Twitter YouTubeWant to digitally stand out within your industry and outperform your competitors?

4 Skills All PR Pros Should Have

Critical Mention

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Go Viral in 2020 with Real-Time Media Monitoring

Critical Mention

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Earned Media provides an abundance of PR and marketing advantages to many businesses, organizations and individuals.

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4 Powerful Examples of Earned Media in 2020

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Media Monitoring Content Marketing Corporate Communications Crisis Management Earned Media Facebook Influencer Marketing Instagram LinkedIn Online Online News Monitoring Television Twitter YouTube

Why Earned Media is More Important Than Ever

Critical Mention

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. Therefore, the frontrunner of news dissemination is television broadcast coverage. .

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As newspaper criticism fades, YouTube video essay flourish

PR Daily

In YouTube’s golden era, video essays are winning over millennials. In Honest Trailers, an essay produced by the YouTube channel Screen Junkies, the creator criticizes a single movie. For example, former MSNBC producer Evan Puschak published The Evolution of Batman’s Gotham City to the YouTube channel The Nerdwriter. Traditional newspapers have been laying off their film critics for years, and art criticism on radio or television networks has become even more scarce.

Thinking Critically with Robyn Stevens

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Interviews Crisis Management Earned Media Facebook Influencer Marketing Instagram LinkedIn Media Relations Online Television Twitter YouTube

10 Influencers Who Dominate Brand Promotion

Critical Mention

million followers on YouTube with multiple videos that have been viewed by billions of people. Liza Koshy rose to fame by capturing a great number of viewers on her Vine and YouTube videos. Share Tweet Share. Serena Williams.

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Digital Video to Kill TV by 2020?

Ronn Torossian

TV killed radio, so will digital video kill TV? As you may expect, YouTube is one of the standard bearers of this expectation. In a speech at the Consumer Electronics Show, YouTube chief business officer Robert Kyncl said, “Digital video will overtake television to become the single largest way people spend their free time before the end of this decade.”. Absolutely, say some market experts … and they are predicting a relatively quick death – by 2020.

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Getting on Local TV

PR for Anyone

Many people aspire for national television but starting local is the best place to get your feet wet. Testing the waters on local television is a a smaller audience and allows you start slowly and get comfortable with how a television interview really works. Local television is still timed to a tee because it’s usually live but there are people running around and it’s easier to be comfortable and sit and watch what is happening around you.

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What happens to PR if Twitter folds?

PR Daily

Facebook, Instagram, Pinterest, reddit, YouTube and even Snapchat have integrated ads so thoroughly and shamelessly for so long that there’s no fight left in their users. PR agencies are doing an amazing job engaging on Instagram and Facebook , but marketers should focus on Snapchat and YouTube stars, as well. The same kind of high-profile publicity—and controversy—that once found its home on Twitter now finds itself on YouTube and Twitch.

Critical Mention Names Vishal Padhye Chief Technology Officer

Critical Mention

In recent months, Padhye was also one of the principles responsible for adding thousands of YouTube channels to Critical Mention’s media monitoring capabilities. .

Why Advertising Isn’t Dead

Cision

Taking advantage of both of these factors, companies like Procter & Gamble began to sponsor radio dramas and comedy shows — even threading the use of branded products directly into the storylines of some of the shows. Radio supplanted print, television eroded radio, and the Internet has changed the foundation of how we consume all forms of media. In the 1970s, the soaps moved mainly from radio to television.

#Leaders Listen Up: #Millennials Share what Gets their Attention on Social Media

PR Expanded

According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute. At the same time, people are still watching network and cable television, Netflix, Hulu, and Amazon Prime. They’re listening to the radio and tuning into podcasts. Social media continues to capture time and attention.

Closing the loop with your media coverage

Prakkypedia

Did you keep a copy of the news article, or had you already told your connections in advance to watch the television to catch your seven seconds of fame? If you’re the guest at a radio studio, take a photo of yourself behind the mic or with the interviewer. If you’re being interviewed for television, take an image of the camera setting up, and let your stakeholders know you’re working on something which will go to air soon.

Be on TV

PR for Anyone

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. So never let a published story or television segment get you down that it wasn’t you. Want to be on tv?

“I’m quitting social media”

Doctor Spin

For the sake of such an argument, imagine replacing social media with television. “I quit watching television in May, in the same manner I leave parties: abruptly, silently, and much later than would have been healthy. Late-night television , on the other hand, felt more like a doomed space-colonization mission where everyone had survived but we had to decide who to eat.” About the way consume television, that is.

“I’m quitting social media”

Doctor Spin

For the sake of such an argument, imagine replacing s ocial media with television. “I quit watching television in May, in the same manner I leave parties: abruptly, silently, and much later than would have been healthy. Just like television was so much harder to resist than radio.

“I’m quitting social media”

Doctor Spin

For the sake of such an argument, imagine replacing s ocial media with television. “I quit watching television in May, in the same manner I leave parties: abruptly, silently, and much later than would have been healthy. Just like television was so much harder to resist than radio.

A venerated communicator shares hard-won wisdom from a remarkable career

PR Daily

He’s been a comms and PR VP for a university, a radio (and now podcast ) host and producer, a columnist and a public speaker. Make good use of free editing software, too, and take time to gain skills from YouTube tutorials.

Kidfluencers

Mindful Marketing

billion views on his YouTube channel Ryan Toy Review. However, Ryan’s YouTube channel is just part of his ever-expanding commercial influence. For instance, a four-year old named Samia has over 203,000 YouTube subscribers and 143,000 followers on Instagram , where she attracts paid promotions from HomeStyle Harvest chicken nuggets and Crayola, among other brands.

Lockdown letter: humanising business and media

Stephen Waddington

If this happened in 2020 it wouldn’t attract a murmur of attention let alone become an international news story and clock up 40 million YouTube views. Joe Wickes, The Body Coach , runs exercise sessions on YouTube each morning for his two million subscribers.

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Why Nadiya Hussain’s Great British Baking Show Win Was So Emotional

Mark My Words

Mashed When Nadiya Hussain won The Great British Bake Off, in the words of the Radio Times, “She became a household name when she reduced Mary Berry – and millions of viewers – to tears.” ” The crux of her speech, to which you can listen on YouTube, was that no longer would she set boundaries around what she could accomplish.

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“I’m quitting social media”

Doctor Spin

For the sake of such an argument, imagine replacing social media with television. “I quit watching television in May, in the same manner I leave parties: abruptly, silently, and much later than would have been healthy. Late-night television , on the other hand, felt more like a doomed space-colonization mission where everyone had survived but we had to decide who to eat.” The same goes for YouTube, Twitch, Quora, Pinterest, and TikTok, too.

Can PR pros capitalize on the podcasting craze?

PR Daily

At 60,000 and growing, there are sure to be quite a few podcasts that are just right for your client, and it’s easier to book your client on a top-rated podcast than on a top-rated network television show. According to Statista.com , radio advertising totaled around $17 billion in 2016. This is good news, because even if your radio advertising budget is just a drop in the bucket, advertising on targeted podcasts is a whole lot cheaper, and therefore provides more bang for your buck.

Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. Disney dropped its alignment with YouTube sensation PewDiePie over content deemed to be pro-Nazi.

3 keys to reaching black millennials

PR Daily

This is often far less expensive than traditional print and television advertising. mainstream in profound and far-reaching ways when it comes to social media usage, television programming diversification, sports viewing, technology adoption and social activism. Black viewers are helping to elevate up-and-coming black celebrities and programs, which are at the forefront of a trend towards diversity in television, movies and other media forms.

Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

The news was announced in a tweet: The 74th Annual Tony Awards, scheduled to air live on the @CBS Television Network on Sunday, June 7th from Radio City Music Hall in New York City, will be postponed and rescheduled at a later date.

Why Harry and Meghan might be the next Bill and Melinda Gates

Mark My Words

The arrival of rapidly growing global streaming services like Netflix and Spotify has dramatically altered the power structure of the world’s media industry, with national TV, radio and newspapers competing with Spotify’s 345 million monthly users and Netflix 204 million global subscribers. James Corden’s interview with Prince Harry garnered over 15 million views in its first week on YouTube, with the comments almost universally adoring.”

What is Media Monitoring and Why Does it Matter?

Beyond PR

The same was true for watching hours of TV news or listening to shows on the radio. Social Media – Twitter, Instagram, Facebook, YouTube, etc. Broadcast – television and radio. “Don’t pay any attention to what they write about you. Just measure it in inches.” ” — Andy Warhol. As a PR pro, after every communications campaign, you may often ask yourself — what was the impact of my efforts?

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How to Use Dynamic Listening to Reach New Customers

Cision

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks. With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels.

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