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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

Consumer spending is taking flight, and travelers are eager to rediscover the world after a period of grounded dreams. But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice.

Travel 78
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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

In the wake of continued global shifts and disruptions, the travel and hospitality industry has been on a journey of transformation in the years after COVID-19. Public relations professionals’ role in the travel and hospitality industry is critical to helping the overall success of the brand’s business.

Travel 92
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10 steps for developing a solid PR strategy in the travel industry

Agility PR Solutions

The travel industry is an exciting, vast, and ever-evolving sector in which effective communication and public relations strategies—or lack thereof—can significantly impact a brand’s success.

Travel 114
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2024 travel trends: Potential getaway plans, dream destinations, ideal travel budgets, and more uncovered in new large-scale research

Agility PR Solutions

Travel has made a huge comeback in the last couple of years, and new research from group travel platform TrovaTrip offers a glimpse into the evolving landscape of travel preferences and behaviors for the entire travel industry.

Travel 105
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How To Master The Public Apology: PR Tips

ImPRessions - Crenshaw Communications

It’s not easy to apologize, especially if things unfold in the public eye. As any PR expert knows, there’s an art to the public mea culpa. Here, then are some guidelines for an effective public apology. It’s quite long at 11 minutes, but a controlled and quiet example of a near-perfect public apology.

Publicity 343
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Pitching Travel Media Amid the COVID-19 Shutdown

PRSay

Like many parts of the American economy, the travel and tourism sector has been hit hard by the coronavirus shutdown. However, PR pros can still pitch relevant stories to travel media, according to an April 14 webinar hosted by Kellie Jelencovich , PR manager at Travel Leaders Group and president of PRSA’s New York Chapter.

Travel 208
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Travel in 2022: Will 2022 be the year of the travel rebound? Key takeaways for marketers

Agility PR Solutions

Of all the industries beaten down by the pandemic, none was more impacted than travel—and a messy holiday season didn’t do much to get things back on track. But new research from travel guidance platform Tripadvisor, in partnership with Ipsos MORI, indicates that things are looking up for the beleaguered sector.

Travel 156