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Small Business Public Relations

5W PR

In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses. As a result, more and more small business owners are turning to public relations to help raise brand awareness and to achieve their growth objectives.

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5 PR Lessons From Our Favorite Instagrammers

ImPRessions - Crenshaw Communications

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Does your media push translate into a foray into another medium?

Instagram 159
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Boost Your Brand’s Appetite: How to Find the Perfect Food PR Agency

Prohibition

A strong network of contacts can significantly enhance the agency’s ability to secure media coverage and partnerships for your brand. Additionally, consider the agency’s expertise in digital PR and social media marketing, as these channels play a vital role in today’s landscape.

Agency 62
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Press Release Example: What to Include in Your Next Press Release

PR Fuel

million journalists and social media influencers in E-Releases’ distribution database. This will help to increase the odds of getting thorough coverage among media outlets for your big news. It takes practice to get the perfect press release prepared for distribution to the 1.7 Press Release Example for PR Success.

Examples 101
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How to Prepare a PR Crisis Plan

Prohibition

Who is responsible for external communication – responding to journalists, bloggers and other members of the public on social media channels and elsewhere online? That’s why it’s so important to monitor the media for your brand, especially if you’re a small business. Monitoring the media is easy.

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8 Factors to Consider Adding When Creating Press Release Headlines

PR Fuel

For small businesses, there is so much competition that all of your content needs to be top-notch. Whether you’re announcing new hires, a new product, or a company event, a press release is a great way to communicate information in an objective fashion. Of course, as a small business, ethics are crucial.

Writing 87
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12 Months of Content Marketing

Beyond PR

There’s a fantastic WordPress plugin called Revive Old Posts that will automatically share your older blog content to your social media channels. June: Plan Around Product Launches. It’s a great tool to make sure that a valuable post doesn’t just sit on the shelf. September: Involve New Partners.