Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

The Importance of Staying Current on the Tech Innovations That Affect Our Clients

PRSay

However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use. Technology is not only disrupting customer niches (also known as “verticals”), but also niches within those verticals. I was reminded of this trend this past October, when I attended InsureTech Connect in Las Vegas, an annual showcase for the latest technology in the insurance industry.

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CAPP Publishes Recommendations for Telehealth

Scott Public Relations

The ability to immediately link a patient with their doctor and specialists for follow up as well as remove the barrier of transportation and time to visit the doctor’s office are both simple ways that telehealth tools improve care delivery. Patients need to know what telehealth can and can’t do, how their privacy is protected, and when telehealth can complement or substitute for in-person care.

Announcing PR Daily’s Media Relations Awards finalists

PR Daily

CPMC Van Ness Campus Hospital Shakes Up the News Cycle with its Seismic Technology, Landis Communications Inc. Elevating the Ghostery Brand at the Forefront of Consumer Privacy, Diffusion with Ghostery. NFL Playoffs, Watts Water Technologies. DCTA Secures Community Impact Feature Article for “Case for Transit” Study, Denton County Transportation Authority. Revved Up: Women in Transportation Design Gain Momentum, ArtCenter College of Design.

Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

The conversation about user privacy is growing louder. Platforms are attempting to get ahead of the issue by improving privacy management. 12 On demand and remote work On demand platforms are changing the nature of work, driving efficiencies and disrupting markets as diverse as accommodation, food delivery, transportation. Technology is also enabling a remote workforce. The report cites Slack, Google Documents, Airtable and Help Scout as enabling technologies. #13

10 digital branding and marketing trends to watch for in 2016

PR Daily

Physical transactions such as transportation, hotel rentals, driving your own car and sharing resources are rampant in digital startups like Uber , Lyft , Airbnb and Tinder. Privacy is the new piracy. B2B technology will be affected by B2C demands. Tried-and-true marketing strategies will never go out of style, but savvy marketers also keep up with current trends.

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Top Trends, Campaigns and Platforms of SXSW 2015

Journalistics

It’s an exciting time to work at the intersection of marketing, technology and communications. Proximity – while there have been a few failed attempts at leveraging proximity-based mobile applications at past SXSW events (Highlight or Banjo come to mind), practical applications of proximity-based messaging technology – most-notably through the use of iBeacons – have utility.