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Building a perfect pitch? The story is in the data

Onclusive

Also, make sure that it’s compliant with privacy laws such as GDPR. In addition to applying cutting-edge artificial intelligence (AI), the highest-rated databases are curated and verified by humans. Onclusive, for example, consistently maintains the integrity and quality of contacts so you don’t have to. The post Building a perfect pitch?

Pitching 370
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5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. Big tech’s reputation challenges.

Trends 157
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The Importance of Ethics and Authenticity in a PR Career

5W PR

PR professionals play a critical role in shaping public perception, maintaining reputations, and building relationships between organizations and their stakeholders. Long-term reputation Ethical PR conduct contributes to the long-term reputation of PR professionals and their organizations.

Ethics 88
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PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

His accomplishment has helped cement a reputation as an authority in a poorly understood sector. ’s CEO Aaron Levie has been speaking out on issues of trust in tech and privacy regulations in the last few months, taking a strong point of view in reaction to the reputation struggles of big tech. Write the book on it.

Brand 196
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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

The shooter’s phone was ultimately cracked without Apple’s help, but its stand on privacy was consistent with long-held principles and arguably those of its core customers. Storytelling brings brands to life. But the storytelling should go beyond the founders and employees. PR helps differentiate.

Brand 149
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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

Tips for tech companies looking to build their brand in Indonesia Local storytelling for local relevance Showing how your technology can become a powerful tool for Indonesia’s journey toward achieving the 2045 vision and showcasing local success stories is critical.

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling.