Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

Critical Mention offers real-time media monitoring, intelligence, analytics and media contact information for broadcast television, radio, online news and social media. NEW YORK — Critical Mention, the leading earned media platform, today announced the release of its Media Contact Database.

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How Media Contact Database Strengthens Critical Mention’s Earned Media Suite

Critical Mention

Media Contact Database Analytics Corporate Communications Earned Media Facebook Influencer Marketing International Licensed Content Media Relations Online News Monitoring Print Radio Technology Television Twitter YouTube

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Why and How to Switch Media Monitoring Platforms

Critical Mention

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding.

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Critical Mention CEO Don Yount Named to PRWeek’s List of Most Influential People

Critical Mention

The additions of Facebook and YouTube as social sources in the Critical Mention platform. “I Critical Mention offers real-time media monitoring, intelligence and analytics for broadcast television, radio, online news and social media.

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Will Television Follow Newspapers’ Fate?

Flatiron Communications

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. ” “YouTube’s ad revenue is almost as big as CBS’s ad revenue.” The post Will Television Follow Newspapers’ Fate?

Thinking Critically with Robyn Stevens

Critical Mention

I also remind clients it isn’t always about the number of viewers or subscribers but being in the correct outlets can that lead to keynote speaking engagements and becoming a regular TV and/or print contributor or having your own TV talk show.

The Implications of the Growth of Social News

Cision

Forty-one percent of people polled access news via Facebook each week, more than twice the usage of its nearest competitor—YouTube. Still, television remains a strong contender for the source used by most Americans for news; 40 percent compared to 43 percent who gain the majority of their news online and via social media. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013.

Be on TV

PR for Anyone

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. So never let a published story or television segment get you down that it wasn’t you. Want to be on tv?

Closing the loop with your media coverage

Prakkypedia

Did you keep a copy of the news article, or had you already told your connections in advance to watch the television to catch your seven seconds of fame? If you’re being interviewed for television, take an image of the camera setting up, and let your stakeholders know you’re working on something which will go to air soon. Have you recently gained some positive media coverage? What happened next? Did you bask in the glow for a while? Tell family and friends?

5 Tips For Launching A PR Program In APAC

ImPRessions - Crenshaw Communications

7 percent who rated print media as important and 54. 6 percent who said television would rank highly in 2020. While social media giants like Facebook, Instagram, YouTube and Twitter are popular in some APAC countries, native platforms continue to dominate.

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Top PR Takeaways For The Year

ImPRessions - Crenshaw Communications

YouTube has over a billion users, almost one-third of total internet users. 45% of people watch more than an hour of Facebook or YouTube videos a week. More than 500 million hours of videos are watched on YouTube each day. television networks have created in 30 years. And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company.

Zignal Labs Integrates Critical Mention For Expanded Broadcast Media Coverage

Critical Mention

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise. Our relationship with Critical Mention extends the breadth of television media data available to communications professionals who need comprehensive data to drive decisions on brand reputation management and operational effectiveness.”. “We

Why Advertising Isn’t Dead

Cision

Radio supplanted print, television eroded radio, and the Internet has changed the foundation of how we consume all forms of media. In the 1970s, the soaps moved mainly from radio to television. With more women in the workforce working 9-5, daytime television audiences dropped in this core demographic. In 2017, influencers with YouTube channels can generate 1 million views in a month.

Lockdown letter: humanising business and media

Stephen Waddington

If this happened in 2020 it wouldn’t attract a murmur of attention let alone become an international news story and clock up 40 million YouTube views. Joe Wickes, The Body Coach , runs exercise sessions on YouTube each morning for his two million subscribers.

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PR Secrets For Scoring Great Media Coverage

ImPRessions - Crenshaw Communications

For example, a hot topic of late in the ad/tech world is the ire of major advertisers placed next to hate speech on YouTube and other sites. MediaRadar, which tracks advertising across the web, unearthed data showing that YouTube had lost 5% of its advertisers in the wake of the discovery. ” Broadcast typically follows print and digital coverage, so if you score a big story that appears online, there may be an opportunity for a television interview based on the same news.

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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. Disney dropped its alignment with YouTube sensation PewDiePie over content deemed to be pro-Nazi.

3 keys to reaching black millennials

PR Daily

This is often far less expensive than traditional print and television advertising. mainstream in profound and far-reaching ways when it comes to social media usage, television programming diversification, sports viewing, technology adoption and social activism. Black viewers are helping to elevate up-and-coming black celebrities and programs, which are at the forefront of a trend towards diversity in television, movies and other media forms.

How can you rebuild a damaged reputation?

PR Daily

The mention was overwhelmingly positive, focusing on all his good works, but when the story went to print, I received an email from members of Milken’s team. You also should to think about how you will use video channels like YouTube, as well ast traditional media outlets like broadcast television and newspapers. There’s no quick fix to restoring a damaged public image. If you want to regain consumer trust, you had better be prepared for long hours and slow gains.

Are PR and Social Media Already Inseparable?

Shift Communications

You may scoff at the idea of Instagram models and YouTube video gamers but they have a most coveted asset: the trust of your client’s target audience. In many ways, the immediacy of social is filling in the gap that traditional print used to serve. Yes, we watch television but how? Short answer? Social media is heavily tied into PR for one very basic reason: it is everywhere. Insight into media targets. Social media makes your job easier.

How to Use Dynamic Listening to Reach New Customers

Cision

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks. With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels.

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What is Media Monitoring and Why Does it Matter?

Beyond PR

A comprehensive view of your brand can only be achieved by continuously scanning for mentions across all channels where your audience might engage, including: Print – traditional printed news, such as newspapers and magazines. Social Media – Twitter, Instagram, Facebook, YouTube, etc. Broadcast – television and radio. “Don’t pay any attention to what they write about you. Just measure it in inches.” ” — Andy Warhol.

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The Present & Future Tech Trends PRs Should Prepare For

Cision

Approximately 60 percent of YouTube video viewers are not from the same country as the content creator , and as more countries expand internet usage, that proportion is certain to increase. Certain kinds of smart televisions can “overhear” conversations. Horizon Trends: 3D printing, everyday use of drones, and strong artificial intelligence.

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How can you rebuild a damaged reputation?

PR Daily

The mention was overwhelmingly positive, focusing on all his good works, but when the story went to print, I received an email from members of Milken’s team. You also should to think about how you will use video channels like YouTube, as well ast traditional media outlets like broadcast television and newspapers. “Which office do I go to get my reputation back?”.

Report: Insights into LGBTQ consumers and their messaging preferences

PR Daily

A new study from YouGov reveals that LGBTQ people are less likely to be found watching primetime television but are highly likely to consume online magazines. These audiences are also big fans of streaming platforms such as Hulu and YouTube. This group was more likely than the average American to have a paid account on Hulu (18% vs 12%), to have a paid account on Netflix (37% vs. 31%), and slightly more likely to have a paid YouTube account (4% vs 2%).

Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. A show about communicating with clients, prospects and employees – in person, in print and online. Digital multimedia has evolved yet again.

Wendy Glavin and CommPRO Report on the Livestream: Breaking Down the State of the Media in 2017

Cision

Automobile companies (and the military) are the largest advertisers on television. We’re incredibly grateful to work with publisher partners, influencers, bloggers, and craftspeople who have come up on Instagram and YouTube, have built audiences around their love of science and technology, a curiosity about physics, and a love of physical spaces. Chris Lynch: Is print media dead? Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO.

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