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Pharmaceutical Media Relations

ISEBOX

PR professionals in the pharmaceutical industry know all too well the traditional obstacles they face with public relations. Regulatory matters, economic shifts and changing patient needs have long been hurdles for pharmaceutical communications. The post Pharmaceutical Media Relations appeared first on.

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Navigating the Latest Pharmaceutical Public Relations Challenges

ISEBOX

PR professionals in the pharmaceutical industry know all too well the traditional obstacles they face with public relations. Regulatory matters, economic shifts and changing patient needs have long been hurdles for pharmaceutical communications. Patients are also consumers.

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Why has pharmaceutical PR been slow to embrace social media marketing?

ISEBOX

It’s Pharmaceutical PR 101: Speed matters in healthcare communications. Marketers know that social media isn’t just a trend: It’s indispensable to brand identity and product promotion. The post Why has pharmaceutical PR been slow to embrace social media marketing? Read Time: 2 minutes.

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Big Pharma is missing out on social media opps—who’s leading the sector?

Agility PR Solutions

New research from independent PR firm network The Worldcom Public Relations Group suggests many large pharmaceutical companies are not optimizing online and social media communications to their advantage—and identifies how 25 global pharmaceutical firms manage their online and social media presence globally and in 20 countries.

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A Guide To Successful Healthcare Public Relations Strategies

The Hoyt Organization

The strategies outlined below can be applied to any healthcare organization, from hospitals and clinics to pharmaceutical companies and health insurance providers. This trend highlights the crucial role of social media in sharing healthcare information to a wide audience.

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Should You Join Threads? 9 Factors to Consider

PRSay

However, it’s interesting and unexpected that pharmaceutical companies that are usually late social media adopters have already jumped on the Threads bandwagon (Boehringer Ingelheim, Moderna, Bayer and Amgen.) Threads lacks essential content discovery features like keyword search, hashtags and trends.

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How the pandemic has shifted in-demand skills—and which are on the rise

Agility PR Solutions

As pharmaceutical manufacturers work to develop a coronavirus vaccine, the demand for clinical research associates and trial managers has risen by 46 percent—making it one of the few industries to increase hiring since the start of the pandemic, according to a COVID-19 impact analysis report from global talent mobility firm Randstad Sourceright.