ImPRessions - Crenshaw Communications

JULY 10, 2023

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. It can also make our work better and time spent more efficient. Just consider the ways technology has already benefited PR. in the business world, and particularly in Silicon Valley.”

Technology 266

Technology Television Web Social Media 266

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Yet television talk and news has been surprisingly resilient. Broadcast follows print. Many media outlets compete with one another, but in general, print and broadcast have a symbiotic relationship. A TV producer or segment coordinator will get many of her story ideas from print or digital news outlets. Can you do a demo?

Print 245

Print Pitching Television Newspapers 245

PRSay

DECEMBER 6, 2018

Within the subset of news-watching respondents, 75 percent still favor television as their medium of choice. Overall, 34 percent of Americans now obtain their news from the web, marking a 6 percent increase from 2016. Overall, 34 percent of Americans now obtain their news from the web, marking a 6 percent increase from 2016.

Study 89

Study Radio Newspapers Survey 89

Mora Communications

OCTOBER 2, 2017

Although television, online and print ads can bring some new patients to your practice, the opportunities a well-planned public relations campaign can offer are organic and far reaching. Particularly when it comes to such a difficult and sensitive issue, patients want to see someone they can trust and have confidence in.

Television 40

Television Print Radio Newspapers 40

Flatiron Communications

MAY 7, 2015

At a recent Publicity Club of New York luncheon , Recode’s Peter Kafka , one of the more astute chroniclers of all things media, told the sold-out audience of 130 publicists that a print-only media story no longer has the market-moving punch it once enjoyed. Get your clients on a morning show and charge them a ton of money to do it.”

Video 28

Video Print Television Journalism 28

Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Television news and online sources have seen significant upticks against a trend of decline. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

Cision

OCTOBER 14, 2015

Tim Berners-Lee, who invented the World Wide Web, declared “ data-driven journalism is the future.” The immersive aspect of VR could dramatically change how we respond to news coverage, as it can activate empathy in ways that print and video may not. Check out the 2015 Global Social Journalism Study!

Journalism 120

Journalism Trends Local Print 120