ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

And that’s just one of many; the folks at LUMA have similar graphics for CTV advertising, martech, ecommerce, mobile, and much more. Enhancing adtech marketing efforts through PR As adtech marketing becomes more difficult, public relations (PR) presents an opportunity to kick those efforts into hyperdrive.

Publicity 203

Publicity Marketing Advertising Advertising 203

Agility PR Solutions

OCTOBER 21, 2021

Even when they do attempt mobile advertising, their methods don’t transfer well from traditional marketing formats. Here are a few tips for successfully marketing to mobile users. Page speed Mobile users of today have very high standards for websites they’ll willingly browse, […].

Mobile 157

Mobile Advertising Advertising Marketing 157

Agility PR Solutions

SEPTEMBER 21, 2023

So, you’ve finished development on your new mobile app. million apps on the Google Play store alone, standard advertising […] The post Why influencer marketing is your best option for marketing your mobile app appeared first on Agility PR Solutions. Congratulations! Now you need to find a way to market it. Yet with 3.4

Mobile 110

Mobile Marketing Google Advertising 110

Agility PR Solutions

OCTOBER 11, 2023

Struggling to capture and hold your audience’s attention in our mobile-focused world? In today’s article, we’re exploring mobile-based strategies and practical tips you can use to craft concise and compelling content that resonates with your ideal customer.

Mobile 110

Mobile Strategy Publicity 110

Stephen Waddington

MARCH 15, 2022

Innovative learning design, a supportive community, and content from industry leading practitioners and teachers have provided Socially Mobile students with networks and strategic skills to step up in their careers. What's your highlight of the Socially Mobile programme? What's your highlight of the Socially Mobile programme?

Mobile 116

Mobile Meeting Course Ethics 116

Agility PR Solutions

JULY 20, 2021

The post 8 effective tips for mobile app marketing success appeared first on Agility PR Solutions. It is time to start dialing down on the marketing strategy and taking counsel from your team of experienced app developers to ensure your app is set up for success. […].

Mobile 193

Mobile Marketing Analysis Strategy 193

Bianchi Biz Blog

FEBRUARY 16, 2023

With the wealth of information available out there, it’s sometimes hard to narrow down the best resources to help keep automotive and mobility technology supplier executives informed.

Automotive 98

Automotive Mobile Technology Transportation 98

Agility PR Solutions

OCTOBER 11, 2021

Mobile traffic is quickly becoming the lifeblood of the internet. Mobile traffic nowadays represents a vast portion of all internet use, so it stands to reason that businesses and marketers should try and leverage this […]. The post 5 ways to drive mobile traffic to your business appeared first on Agility PR Solutions.

Mobile 148

Mobile Marketing Publicity 148

Wadds Inc.

JULY 19, 2022

Socially Mobile helps practitioners step up as managers and increase their earning potential. We've opened paid and funded applications for the third Socially Mobile cohort , the leadership communication programme that aims to increase diversity in public relations. What's your highlight of the Socially Mobile programme?

Mobile 94

Mobile Meeting Course LinkedIn 94

Stephen Waddington

NOVEMBER 10, 2021

A thank you letter to the PRCA and the Socially Mobile community. Socially Mobile opens for applications today. I want to dedicate this award to everyone who has offered their support to help Sarah Waddington CBE and I build Socially Mobile over the past year. The PRCA has provided much needed industry leadership and support.

Mobile 143

Mobile Community Education Government 143

Agility PR Solutions

JANUARY 30, 2022

The post App culture: Consumers’ perspectives on branded mobile notifications appeared first on Agility PR Solutions. Over half of all consumers have decided to turn off any brand communications through notifications on […].

Mobile 147

Mobile Consumer Brand Branding 147

Agility PR Solutions

SEPTEMBER 6, 2021

Can you imagine your life without mobile apps? The post Mobile app trends marketers need to be aware of appeared first on Agility PR Solutions. At first glance, they may not seem that integral to our lifestyle, but when you think about it, we use them every day.

Mobile 144

Mobile Trends Marketing Measurement 144

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

Automotive 76

Automotive Mobile Technology Interviews 76

Bianchi Biz Blog

JUNE 15, 2023

Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. The show opens to the public Saturday, Sept. Detroit Auto Show Background Held at Huntington Place in Detroit, the show kicks off with Media Day on Wednesday, Sept. 13 – Thursday, Sept. 16 – Sunday, Sept. to 800+ sq. 28,000), as well as 20 ft.

Automotive 78

Automotive Mobile Technology Transportation 78

Agility PR Solutions

SEPTEMBER 12, 2021

Consumers have range anxiety and are concerned about the scarcity of charging infrastructure, media publications have focused on lithium battery concerns and issues with battery degradation, and Allegra Stratton, UK spokesperson for the COP26 summit has shunned EVs as being unsuitable for long journeys.

Mobile 147

Mobile Brand Branding Consumer 147

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention. It’s logistically impossible.

Mobile 113

Mobile Technology Automotive Interviews 113

Wadds Inc.

FEBRUARY 1, 2024

One of its biggest scandals in the public relations business is why women leave the industry mid-career and don’t progress into senior roles. The report is the first published analysis by the Office for National Statistics of Census 2021 data related to public relations practitioners. Here’s the issue. 54% are male and 46% are female.

Publicity 98

Publicity Analysis Mobile Training 98

Agility PR Solutions

SEPTEMBER 28, 2023

Consumers are taking their brand relationships to a whole new level—new research from mobile app experience company Airship finds they’re willing to share their personal details with their favorite brands, but first they want to be wooed. So what are they looking for in a prospective brand partner? Flowers and chocolate? Not necessarily.

Mobile 105

Mobile Consumer Brand Branding 105

Wadds Inc.

MARCH 15, 2023

Hats off to Socially Mobile and here's to the model being much imitated!” Sarah Atkinson, CEO, The Social Mobility Foundation. Socially Mobile has published its first Impact Report. The UK public relations industry contributed £16.7 46 students successfully graduated from the course. billion to the UK economy in 2021.

Mobile 52

Mobile Report Course Community 52

Bianchi Biz Blog

MARCH 30, 2023

By following these EV-focused channels and influencers, you can gain insight and a broader perspective on the rapidly changing EV space, as well as the ever-changing mobility sector. Among our top picks for EV-focused YouTube channels for automotive technology suppliers are: EV Pulse 13.7K

YouTube 83

YouTube Mobile Automotive Transportation 83

Agility PR Solutions

SEPTEMBER 12, 2022

New research from app experience platform Airship spotlights key internal challenges companies of all sizes face in deploying and improving app experiences for their customers, revealing that the mobile app experience (MAX)—as a concept and set of best practices—is still very much a frontier.

Mobile 86

Mobile Company Marketing Survey 86

Agility PR Solutions

JUNE 28, 2022

And mobile web traffic now stands at 55 percent, surpassing desktop web traffic in 2020. It, therefore, makes sense if you focus your marketing efforts on the growing number of online mobile users and trends. The post 9 of the best marketing apps for your mobile device in 2022 appeared first on Agility PR Solutions.

Mobile 86

Mobile Marketing Web Trends 86

Bianchi Biz Blog

MARCH 17, 2022

With more than 2 million podcasts being produced today, including hundreds with an automotive and mobility focus, finding the best resources to keep an auto supplier executive up to date is not quite as easy as a quick Google search. But don’t worry. We’ve done the research for you. Disclosure: SAE International is a Bianchi PR client.).

Automotive 76

Automotive Mobile Technology Transportation 76

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 72

Automotive Mobile Technology Trade Shows 72

Onclusive

APRIL 26, 2021

Today, the company leverages innovative digital, social, and mobile solutions to enable employers and candidates to see each other more clearly. Monster’s public relations and content strategies changed in 2020 due to the COVID-19 pandemic. For 25 years, Monster has worked to transform the recruiting industry.

Case Study 195

Case Study Publicity Brand Branding 195

Agility PR Solutions

SEPTEMBER 22, 2022

The post 3 in 4 consumers use mobile ads to discover new apps—what marketers need to know appeared first on Agility PR Solutions. The data also reveal how attitudes towards advertising and monetization have evolved, as well as […].

Mobile 117

Mobile Consumer Marketing Advertising 117

Bianchi Biz Blog

JUNE 29, 2023

If your company is seeking PR opportunities at the show, which offers many public relations and market attention opportunities, you must act fast. When you have your answers, and your messaging and objectives have been defined, you can start creating your public relations, advertising and social media strategies. Taking place Jan.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Agility PR Solutions

MARCH 22, 2022

This makes mobiles one of the best ways for businesses to connect with customers. The post A beginner’s guide to creating a mobile app: Everything you need to know appeared first on Agility PR Solutions. By 2022, there were 6.57 billion smartphone users worldwide, and there could be seven billion by 2024.

Mobile 94

Mobile Brand Branding Analysis 94

Bianchi Biz Blog

DECEMBER 2, 2020

Now our most popular series, we pose questions to key automotive and mobility beat journalists to help PR folks like you better understand their needs. In this post, we highlight some of the top mobility trends of interest to reporters, as identified in gathering our 100+ Meet the Media profiles. 3 – Electrification and Mobility.

Mobile 73

Mobile Trends Automotive Technology 73

Ishmael's Corner

JANUARY 20, 2020

The Art Of Storytelling In Business Communications And Public Relations. Just like the industrial revolution upended manufacturing, a combination of digital communications, mobile consumption and the fight for attention were redefining communications. The post Did These Symbols of Public Relations Disruption Come True?

Publicity 145

Publicity Storytelling Mobile Industry 145

Agility PR Solutions

OCTOBER 29, 2020

Market dynamics are shifting fast to mobile shopping,increasingly challenging brands to get ahead of evolving consumers. Unfortunately, traditional market research tools—surveys and focus groups—fail to adequately engage consumers in the mobile commerce environment. Brand stewards should ask: What’s changing […].

Mobile 86

Mobile Tools Survey Consumer 86

Bianchi Biz Blog

JUNE 30, 2022

Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. Not Realizing You’re Already Behind.

Automotive 74

Automotive Mobile Technology Interviews 74

Agility PR Solutions

DECEMBER 11, 2019

Smaller mobile screens have been taking on more […]. The post How the mobile holiday shopping boom benefits stores appeared first on Agility PR Solutions.

Mobile 78

Mobile Survey Groups Marketing 78

Cision

APRIL 24, 2015

The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. One organization that has mastered this method is the New York Public Library.

Mobile 120

Mobile Community Blogging Publicity 120

Cision

JUNE 17, 2015

In a world where people rely more and more on their mobile devices to get them through the day, newsrooms are reinventing themselves to keep readers informed. Here’s what they had to say about the role of mobile and social in the newsroom and how it has changed the way they work. How does that influence what you cover?

Mobile 120

Mobile Print Trends Twitter 120

Agility PR Solutions

MARCH 11, 2019

There is no denying the power of mobile technology as a disruptor in the retail industry. Those marketers recognize that a mobile device in the hands of a customer or associate holds tremendous opportunities to enhance the customer experience in the store.

Mobile 111

Mobile Retail Technology Industry 111

Agility PR Solutions

FEBRUARY 2, 2020

Virtually all respondents in a new survey (98 percent) believe customer attention metrics will drive value for their organizations by improving mobile advertising outcomes—but less than half feel confident in their ability to measure granular mobile ad metrics.

Mobile 78

Mobile Measurement Marketing Survey 78