wiredPRworks

JANUARY 3, 2018

What will be hot - or not - in 2018 marketing trends? In this 2018 marketing trends webinar , you'll discover how to increase happiness, productivity, and profitability. You'll learn the three key trends you need to track: influencer marketing, automation and PR.

Trends 40

Trends Insurance Insurance Marketing 40

PRSay

MAY 23, 2023

The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. Volunteer participation has been declining for decades and fell further during the pandemic, the Associated Press reports.

Nonprofit 147

Nonprofit Local Training Media Training 147

Offleash

NOVEMBER 1, 2023

Technology trends and the very tools powering our business now weren’t more than a twinkle in a founder’s eye when the agency started. The business shapeshifts and evolves over the years, people may come and go (and often come back!), and the very fabric of it becomes somehow more interesting and beautiful.

Skype 122

Skype LinkedIn Media Training Agency 122

PR for Anyone

SEPTEMBER 30, 2022

The story was about the 20th anniversary of the movie (my all-time favorite), Sweet Home Alabama and then discussing which wedding trends from that all-time classic are still on-trend in 2022. They brought on an event/wedding planner who looked at scenes from the movie and shared his views of what would still be on trend now.

Pitching 130

Pitching Television Trends Video 130

Bianchi Biz Blog

APRIL 3, 2023

I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. Can you tell us what types of stories, trends or issues are on your radar now? I strung the announcements together and watched coverage by my colleagues, and we decided this was a trend we should spotlight.

Automotive 77

Automotive Meeting Report Insurance 77

Cision

SEPTEMBER 1, 2015

Although every executive is different, we’ve observed clear trend lines in our work with hundreds of top C-suite inhabitants since starting Phillips Media Relations in 2004. In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company?

Media Training 120

Media Training Media Training Interviews 120

Landis PR

FEBRUARY 12, 2024

Have they been media trained? If you don’t have the bona fides to weigh in…don’t. Move quickly. Newsjacking is an opportunity that you have to jump on. A day late is…too late. Prepare your subject matter experts (SMEs). Make sure they’re available and have three good key messages to communicate. Do you have data to support the subject?

Tools 64

Tools Case Study Media Training Local 64

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

It typically sparks a few minutes of discussion where we speak about trends, competitive moves, or good topics for rapid response pitches. Status calls can offer a way to showcase new ways of enhancing media relations activities. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

It typically sparks a few minutes of discussion where we speak about trends, competitive moves, or good topics for rapid response pitches. Status calls can offer a way to showcase new ways of enhancing media relations activities. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

Cision

SEPTEMBER 1, 2015

This is a guest post by Brad Phillips , author of The Media Training Bible. Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. Want to learn more media training tips? They Say Too Much.

Media Training 120

Media Training Media Training Small Business 120

PR for Anyone

OCTOBER 7, 2021

What is trending online? I promise you that the media is paying attention to it too. When you can pitch yourself as an expert on a topic that is trending online. If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well. It’s the same online.

How To 130

How To Pitching Film Video 130

Konnect Agency

NOVEMBER 8, 2021

A PR agency provides ultimate media training for investors to ensure your accomplishments are showcased how you envision them. A PR agency is experienced in providing key messaging and talking points to ensure your new business investment is confident as they navigate the new world of media. Set-Up For Long-Term Success.

Agency 98

Agency Financial Media Training Training 98

PRSay

OCTOBER 13, 2021

Somewhere in the organization is someone who represents that audience” and can undergo media training. He recommended that communications people pay attention to research on trends in misinformation and how to counter it. “We To further enhance trust, choose the right spokespeople, Shaw advised.

Communications 148

Communications Pharmaceuticals Corporate Film 148

ImPRessions - Crenshaw Communications

MAY 20, 2019

At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of public affairs and corporate communications at a major pharmaceutical company. Here’s how people in our circle describe the pros and cons of crossing to the other side. Agency PR Has Many Advantages.

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

Contently - Strategy

JANUARY 26, 2023

FedEx Publishes Articles to Establish Leadership in Supply Chain Trends Whether owned or earned , articles are a powerful way to deliver thought leadership to an intended audience. FedEx uses both to establish itself as a thought leader in supply chain trends. Depending on who you pick, be prepared to train your thought leaders.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Norton's Notes

OCTOBER 13, 2014

In September, the PRCA launched a new report into digital trends in the PR industry. Let’s take a closer look at these trends. But they all live social media. And that’s where training courses fall down. Successful social and digital media training has to be bespoke. Digital PR Budgets. They try again.

Digital PR 45

Digital PR Trends Training Media Training 45

PR in High Definition

OCTOBER 27, 2022

Have you heard of the ‘Corn kid’ trend on TikTok at the moment? Smart phones and social media have transformed the way we ingest our media, and as a society we are increasingly looking to video to keep us informed and entertained – the average person watches 100 minutes of video every day. Yeh, neither have I.

Film 62

Film Interviews Video Media Training 62

PR for Anyone

SEPTEMBER 1, 2022

But what’s trending in the news? What’s trending, seasonality. I talk about it all the time. I had a client who owns an HVAC company in Dallas, and he took advantage of the heat wave, which was all across the country, and supply chain issues. And his business is in Dallas, but he was quoted all over the US.

Pitching 130

Pitching Video YouTube Trends 130

Shift Communications

JULY 19, 2017

Thanks to Google Trends , we know interest in the term “shark attack” is set to increase drastically as searches for “shark week” do: According to The Florida Museum of Natural History’s International Shark Attack File, 2016 saw 84 unprovoked shark attacks, which is on par with the average 82 incidents a year. Media training.

Case Study 118

Case Study Crisis Management Crisis Study 118

Reputation Us

JULY 26, 2019

Content: We develop timely and relevant content that positions your company’s team as experts on industry trends and issues relevant to your target audience. Social Media: We can help to oversee or complement your social media efforts to reach and engage with multiple audiences. Media and Message Unity Training.

Publicity 60

Publicity Wikipedia Nonprofit Media Training 60

Cision

AUGUST 10, 2015

Around 200 people gathered for PRNews’ Big 4 Conference in San Francisco to learn about rising marketing and PR trends, strategies and tactics for Facebook, Instagram, Snapchat and Twitter. Training Employees to Be Social Sellers and Brand Ambassadors: According to HubSpot , 90 percent of people believe brand recommendations from friends.

Training 120

Training Employee Social Media Company 120

Shift Communications

FEBRUARY 3, 2016

In my last post , I shared three ways to bungle your product launch and touched briefly on preparing your executives for media interviews. First, why is media training so important? In the majority of media training sessions I’ve done, the spokesperson plays “ping pong” with the interviewer. Source: meowgifs.com.

Interviews 60

Interviews Media Training Training Trends 60

PR for Anyone

DECEMBER 7, 2021

You want to be newsworthy, which means you want to find a trending story, something that you want the media to say “Yes”, right now. Evergreen is something you can kind of pitch anytime and you want those in your back pocket, too, when you don’t have a trending story that you can pitch those. It works over and over again.

Publicity 130

Publicity Pitching Video System 130

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Will it likely be friendly or combative?

Media Training 180

Media Training Training Interviews Media 180

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. It’s important to reference trends and current world events that may impact your business. Nothing in public relations is quite as rewarding as securing an important interview for a client.

Interviews 206

Interviews Media Advertising Advertising 206

Stuart Bruce

JULY 15, 2014

If you’re interested in keeping up to date on the emerging trends in modern public relations then you can subscribe to my Future of PR Flipboard magazine [link]. Or you can contact me directly to talk about how I can help your team develop a social corporate communications strategy and train the team to successfully implement it.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

ImPRessions - Crenshaw Communications

APRIL 21, 2016

Some 60 percent of B2B customers ultimately make decisions based on some type of content they’ve encountered in the sales funnel process, so it behooves PR practitioners to take advantage of this trend. B2B companies are full of such characters — learn to identify them, media train them, and use them well.

B2B 120

B2B B2C Product Launch Creativity 120

Cision

OCTOBER 6, 2015

A: Allison, there are several times it makes sense to turn down media requests (here are seven times to turn down an interview). Brad Phillips is the author of “ The Media Training Bible: 101 Things You Absolutely, Positively Need to Know Before Your Next Interview.”

Interviews 120

Interviews How To Healthcare Media Training 120

PRSay

NOVEMBER 2, 2017

The committee recently hosted a webinar for program faculty to discuss trends in strategic communications and best practices in teaching the course. Faculty talk trends and current events. Oppe also invites local media and corporate executives to discuss current events and provide media training and other practical skills.

Communications 117

Communications Case Study Training Reputation 117

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

In our experience representing a CEO under the cloud of a looming harassment suit, facing the inevitable question in a key business media interview proved helpful in getting the story out in an honest and transparent way, minimizing reputation damage. Media training is one of the key benefits that a professional agency provides.

Company 136

Company Interviews Reputation Privacy 136

Rock the Status Quo

NOVEMBER 18, 2015

Finding time for media training can be difficult. For example, if it’s a trends interview and they forgot a really fabulous trend discussed during the prep call, you’ll know about it. Media interview preparation makes the difference between one quote or sound bite versus dominating the article.

Media Training 100

Media Training Training Interviews Media 100

Victorious PR

FEBRUARY 16, 2023

By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. Media training is also one of the forgotten aspects of working with a great PR team.

Brand 52

Brand Branding Training Viral 52

Victorious PR

FEBRUARY 16, 2023

By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. Media training is also one of the forgotten aspects of working with a great PR team.

Brand 52

Brand Branding Training Viral 52

Victorious PR

FEBRUARY 16, 2023

By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. Media training is also one of the forgotten aspects of working with a great PR team.

Brand 52

Brand Branding Publicity Training 52

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Perhaps the most striking trend is the speed of the news cycle and pace of business. Speed Kills. Focusing Inward.

Trends 199

Trends Corporate Employee Reputation 199

Waxing UnLyrical

MARCH 19, 2014

She most recently served as Vice President of Content Marketing and Media Analysis for eOutreach/CustomScoop, analyzing media, digital content, and trends for Fortune 500 clients. Events Guest Posts Measurement MeasurePR Resources comply socially eric schwartzman social media monitoring social media training'

Privacy 84

Privacy Training Social Media Media Training 84

PRSay

MARCH 14, 2019

If your subject line says “Pop icon to endorse new diet trend,” then your email better include an iconic pop star. It should stand out with a flash, leaving journalists unable to resist opening your email. But it’s important to never promise more than you can deliver. Never bait-and-switch.

Pitching 162

Pitching Real Estate Media Relations Trends 162