Onclusive

FEBRUARY 9, 2021

To achieve this goal, a strong PR agency partner will use a mix of communications strategies and tactics to help you better understand your audiences, contribute to and execute your strategic communications plan, and provide counsel around policy decisions, courses of action and messaging.

Agency 195

Agency Strategy Communications How To 195

Melissa Agnes

SEPTEMBER 16, 2014

Here are three tactics you can employ now that will significantly lower the odds that a social media flub will trigger a public relations crisis. 1) Provide social media training for everyone that operates as an admin on a brand account. 2) Social media training for users in the organization.

Social Media 239

Social Media Crisis Training Media 239

Barokas

MARCH 16, 2020

Internal communications campaigns that provide employees with updates on company policies, peace of mind, information about additional resources, training on remote-work tools and tips for combatting cabin fever when working from home. Identifying and conducting outreach around uplifting and encouraging stories.

Communications 88

Communications Case Study Conference Resources 88

The Proactive Report

AUGUST 28, 2018

PR Takeaways: Hold social media training sessions with all employees, including execs. Put a social media policy in place and do workshops to highlight the perils of posting controversial content. Drive home the fact that nothing is personal, private, hidden or anonymous.

Training 148

Training Social Media Video Employee 148

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Without a PR firm in tow, the odds are that a company spokesperson hasn’t been thoroughly prepared to face the media. Media training is one of the key benefits that a professional agency provides. Security policies and controls. A major outlet is seeking an interview with a key company player.

Company 136

Company Interviews Reputation Privacy 136

Waxing UnLyrical

FEBRUARY 19, 2014

So be upfront with your employees about your privacy policy. Not looking bad in public is the issue employers worry about most when it comes to their employees’ activities in social media. If you intend to leverage social networks for business gain, getting your people trained in how to listen to conversations is no longer enough.

Social Media 96

Social Media Privacy Media Training 96

PR in High Definition

AUGUST 24, 2020

Not only is Twitter’s hateful speech policy in line with the official hateful incidents criteria, but the decision is also legally sound. Part of this will include media training any spokespeople before they begin posting on a social platform. In short, no.

Social Media 86

Social Media Media Television Ethics 86

Solo PR Pro

NOVEMBER 17, 2015

He was looking to expand on this and reach schools focused on public policy and international relations. The research findings provided unique insights into how public policy and public affairs schools are approaching content marketing, media relations, communications strategy and native advertising. What did you hope to gain?

Creativity 40

Creativity Public Affairs Policies Survey 40

MaccaPR

MAY 23, 2016

The current business environment is enormously challenging for those in healthcare due to constantly-changing federal health policies, medical research breakthroughs and new products, but social media has become an invaluable tool to help get your messages to the right audiences at the right time.

Conference 80

Conference Healthcare Marketing Crisis 80

Waxing UnLyrical

JULY 3, 2013

I have a broad skill set that encompasses: Business Development + Networking + Print Production Management + SEO, Facebook Ad Campaign and PPC Project Management + Social Media Usage and Operational Policy Development + Facebook Ad Copy and Postings + Digital Brand Ambassador + New Business Development + Landing Page Development and Tracking + Media (..)

Marketing 100

Marketing SEO Writing Engineering 100

Reputation Us

SEPTEMBER 7, 2016

It should be noted, however, that news organizations, including CU Times , have policies prohibiting anyone outside of the news organization to read articles before they are printed or posted on websites. “I didn’t get it 100% accurate, but I did improve it from where it was. I really wanted that out there.”.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Cision

SEPTEMBER 30, 2015

. ― Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell. At Dell, employees undergo a training program to learn social media strategy, policies and best practices. A training program, specific to social media, keeps employees all on the same page and aligned with your brand’s goals.

Social Media 120

Social Media Report Media Training Training 120

ImPRessions - Crenshaw Communications

MAY 8, 2018

For a deep dive on media training , see our earlier post. Mom knew that sharing wasn’t just about generosity for its own sake; it’s a work and life skill, as in this post about six steps to better media relations. “Honesty is the best policy.” Sit up straight. Learn to behave.”

Corporate 195

Corporate Training Reputation Media Training 195

ImPRessions - Crenshaw Communications

MARCH 13, 2018

And since a single employee can talk about the company to thousands of external stakeholders at once through social media, the company must take steps to control its narrative. Over 80% of companies now have an employee social media policy. It’s not just press releases and media training.

Trends 199

Trends Corporate Employee Analysis 199

ImPRessions - Crenshaw Communications

APRIL 21, 2017

After bungling the initial apology by being legalistic and defensive, the company promised to review policies and never to repeat its mistake. It is media kryptonite. Spicer has a hugely challenging job, no doubt, but he might benefit from some media training, a dose of humility, and a history lesson.

Airlines 136

Airlines Comparison Facebook Video 136

Flatiron Communications

JANUARY 12, 2017

Trump set his 18 million followers’ tongues-a-wagging by posting incendiary messages via his favorite real-time social media platform, Twitter, and also use his bully media pulpit to distract from unwanted setbacks or impending negative news. Use access as a carrot, and insist on off-the-record when possible.

Journalism 28

Journalism Guidelines Government Training 28