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Nonprofits: Please Join us for our Free Nonprofit PR Workshop!

Reputation Us

We’re excited to announce that later this month we will be hosting our annual nonprofit public relations workshop! The FREE event provides local nonprofits with invaluable information, giving them the tools and fundamentals needed to better tell their stories via media, social media and word-of-mouth within the community.

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The Importance of Empathy in Media Relations

PRSay

I think the best kind of media relations, and the most effective kind of media relations (long term), is the kind where you actually explain everything you’re doing out loud, right to your media contacts, and they keep coming back for more. Get more media pitching knowledge from Michael Smart here.

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Why The New York Times Shouldn’t Always Be Your Media Relations Target

PRSay

So I wasn’t surprised when I was fielding questions about media relations at a so-called “Ask the Expert” session that this query came up: “Bottom line, how do I get my client in The New York Times ?”. Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success.

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What All Media Relations Masters Have in Common

PRSay

I first fell in love with public relations, and more specifically, media relations when a guest speaker showed up in my Comms 101 class my first semester at college. Internships, newswriting jobs and a master’s thesis on “The Gatekeeping Function of the Mass Media” all followed before my career really took off.

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The Key to Media Relations May Be Defying How Journalists Want to Be Pitched

PRSay

Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success. Get more media pitching knowledge from Michael Smart here. Want to dive deeper into Smart’s tips for landing more media coverage?

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What to Do When Pitching Feels Like Following an Old Recipe

PRSay

in one of my workshops, they’ll pause and usually say, “That’s the way my first boss always did it.”. Modernizing your media relations. At my workshop, I remind my budding media relations masters that it’s important to consider the present-day effectiveness of any practice.

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Does Your Pitch Pass the 5-Second Skim Test?

PRSay

For example, we still have slots available for the Secrets of Media Relations Masters workshop in Atlanta on March 21-22. If you’d like to dive into the pitch structure outline above in way more detail, this workshop is a great way to do that. Get more media pitching knowledge from Michael Smart here.

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