Critical Mention
MARCH 20, 2019
With news media resources continuing to shrink, news organizations find that interviews through social media save valuable time and resources. It can also provide a sense of immediacy during an ongoing media event. So, being a pro at social media interviews can significantly increase your brand mentions. SCHEDULE A DEMO.
Agility PR Solutions
AUGUST 1, 2021
Amid the many changes ushered in during the COVID crisis, one big change in the media world was the virtual disappearance of on-the-ground footage. Prior to the outbreak of the pandemic, you might see a journalist in a war zone or remote area on the air via Skype. That changed—it’s become commonplace to see interviews […].
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Deirdre Breakenridge
JULY 24, 2018
I’ve been writing a lot about the Modern Communicator and answering questions that have flowed in through Twitter, Skype, LinkedIn and Facebook. Who is the Modern Communicator? What does it take to become one, and how can you be more effective with your communication, whether it’s for your professional brand or your business?
PRSay
APRIL 2, 2020
Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. But it’s the new reality as the journalism industry is sending reporters, producers, anchors and editors home to report on the COVID-19 pandemic in real-time.
ImPRessions - Crenshaw Communications
DECEMBER 27, 2016
Though media events for truly innovative launches or with a captive press audience (at a conference like CES) can work, they are too often overly expensive and bloated affairs that don’t deliver on expectations. Overall the best PR partnerships include joint goal-setting for media relations and reviewing on a regular basis.
PRSay
MAY 8, 2020
There was once a time when a journalist would scoff at the idea of an interview over Skype or Google Hangouts. That strategy won’t do much to advance your cause and make new friends. Attitudes shift about virtual interviews. Now, these are tools that they need to use to do their jobs.
ImPRessions - Crenshaw Communications
JANUARY 16, 2018
” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions. Misguided media relations strategy. Effective communications needs a mix of “rich” and “lean.”
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