5W PR
MAY 26, 2023
In the field of public relations (PR), building strong media relations is a critical component of success. PR professionals aim to create positive relationships between their clients or organization and the media, with the goal of earning positive media coverage and managing any negative attention that may arise.
Bianchi Biz Blog
APRIL 15, 2024
Prior to that I was in broadcast TV journalism for a decade, 7 years of it spent meeting deadlines as a news producer (Despite my scripts going on air for 7 years, it was being a “published writer” that my mom latched onto, but news made sure I never failed to pay rent. How long have you been in journalism and how did you get started?
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Bianchi Biz Blog
DECEMBER 7, 2023
It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.
PRSay
JANUARY 23, 2020
I was in a meeting recently where a peer started making a point I disagreed with. At first it annoyed me, but after a while I realized some benefits to being a contrarian, especially in media relations. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Here are two: 1.
Bianchi Biz Blog
JANUARY 8, 2024
You might also be interested in: 2023’s Top 10 PR Blog Posts 2023’s Top 10 Meet the Media Profiles New Insights into the Processes, Motivations Driving Media Relations The post Meet the Media: Jennifer Ramsay, Editor-at-Large at Endeavor Business Media’s Market Moves appeared first on Bianchi PR.
Sword and the Script
JUNE 13, 2023
A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.
Bianchi Biz Blog
OCTOBER 9, 2023
In the coming years and decades, fleet operators will be able to choose from a much broader menu of powertrain options to meet the requirements of their operations and comply with emissions regulations. This is largely uncharted territory for an industry that has been fueled almost entirely by diesel for generations.
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