Ronn Torossian

SEPTEMBER 14, 2021

Having a great small business marketing strategy these days requires a number of different elements including email marketing, public relations, social media, paid ads, blogging, and more. The post Using Social Media in a PR Campaign appeared first on.

Social Media 259

Social Media Media Small Business Strategy 259

Prohibition

APRIL 3, 2024

Advertising comes in many different shapes and sizes and the traditional methods have their benefits, but so does paid social media advertisements. Here we are going to take a look at the differences between the two and pick out the benefits that social media marketing has over those traditional methods.

Social Media 62

Social Media Advertising Advertising Marketing 62

Agility PR Solutions

NOVEMBER 26, 2023

2023 was another landmark year in social media marketing, with major changes like the sale and rebranding of Twitter, and the launch of Meta’s Threads catalyzing significant strategic adjustments by many brands and businesses. So what can we expect in 2024?

Social Media 185

Social Media Video Strategy Brand 185

Ronn Torossian

FEBRUARY 3, 2021

From direct mail to email and now social media, direct marketing has come a long way and is accelerating at an even faster pace. The pace has also led to changes in the algorithms and business models of social networks themselves, so that brands need to be adaptable and agile to connect […].

Social Media 195

Social Media Marketing Media Brand 195

Agility PR Solutions

AUGUST 4, 2021

Social media marketing can raise the popularity of a brand significantly. It is important to utilize the power of social media to a brand’s fullest advantage. At Sharpie, for example, the marketing team used their products to visually engage the […].

Social Media 193

Social Media Marketing Media Examples 193

Agility PR Solutions

DECEMBER 1, 2022

With various marketing channel options available, business communicators should never be at a loss for how to reach their target market. Email marketing and social media are popular methods, but is one better than the other? More importantly, how […]. More importantly, how […].

Social Media 155

Social Media Marketing Media Resources 155

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Social media marketing and PR have recently become inseparable. That’s because social media plays a large role in most consumer and B2B PR programs. Fully 86% of B2B marketers combine paid and organic social tactics. Fully 86% of B2B marketers combine paid and organic social tactics.

Social Media 344

Social Media Media B2B Leadership 344

Prowly

FEBRUARY 26, 2024

Social media press releases are present virtually everywhere – but it’s hard to find guidelines on how to approach the topic. They differ vastly from your regular press releases and might be taken over by the marketing department.

Social Media 104

Social Media Examples Guidelines Media 104

Communications Conversations

FEBRUARY 23, 2023

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. And we’re not going to talk about decentralized social media networks (although they are on my radar). See the full webinar and slide deck below.

Social Media 186

Social Media Trends Marketing Media 186

Agility PR Solutions

MARCH 2, 2022

Despite the ongoing pandemic, brands are more committed than ever to social media as a marketing channel this year, according to the 2022 Social Media Marketing Trends Survey recently released by enterprise social analytics firm ListenFirst.

Social Media 168

Social Media Trends Marketing Enterprise 168

Ronn Torossian

JANUARY 29, 2020

In 2012, when marketing research company Marketing Sherpa released its study of just how important social media is to marketing, 72% of marketers reported they had already recognized its value and were employing it to generate leads. The post Social Media Lead Generation appeared first on.

Social Media 221

Social Media Media Study Report 221

Sword and the Script

AUGUST 29, 2023

Studies show B2B buyers are getting younger and want to engage with companies on social media; B2B marketers are finding social media supports both leads and revenue About one-third of respondents find new products and hear about brands for the first time on social media. Consider the following: 1.

B2B 119

B2B Social Media Marketing Media 119

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience.

Social Media 118

Social Media Video Marketing Media 118

Agility PR Solutions

FEBRUARY 13, 2024

In the ever-evolving landscape of digital marketing, influencer marketing has emerged as a powerful strategy. Influencer marketing involves collaborating with individuals who have established credibility and a dedicated following on social media platforms.

Social Media 78

Social Media Marketing Media Strategy 78

Ronn Torossian

APRIL 1, 2022

Generally, most people assume that the financial services industry is relatively old-fashioned when it comes to digital marketing, but that perception is quickly changing. The post Social Media Strategies for Financial Services Companies appeared first on. The pandemic has affected companies in the […].

Financial 195

Financial Social Media Company Strategy 195

Ronn Torossian

FEBRUARY 11, 2021

In January 2020, more than half the world’s population was using social media, according to data from Statista. alone, 79% of Americans had a social media profile. The post Selling on Social Media appeared first on. billion users out of a total of 7 billion people! For the same period and in the U.S.

Social Media 195

Social Media Media Data Agency 195

Agility PR Solutions

APRIL 19, 2021

The post How the coronavirus pandemic affected social media marketing appeared first on Agility PR Solutions. Now, after a complete year living with the global pandemic, we are staying optimistic about what the future […].

Social Media 195

Social Media Marketing Media Consumer 195

ImPRessions - Crenshaw Communications

MARCH 11, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. For PR and marketing folks, it’s a key part of business communications. Social media helps us and our clients connect to customers, drive web traffic, and even develop or convert leads.

Social Media 272

Social Media Trends Media Instagram 272

Agility PR Solutions

FEBRUARY 7, 2024

As the Creator Economy continues to grow and diversify, new research from creative marketing platform Thinkific Labs finds that after a year of massive shifts across the technology sector and the wider economy, online learning is growing and offers financial stability for the consistently increasing body of creators.

Study 195

Study Social Media Trends Financial 195

Flack's Revenge

DECEMBER 4, 2018

If social media were a brand, it’s one that I think most would agree has been tarnished. And it’s not just about Facebook or even social media. Are the waters safe for social media marketing? Trust in social media and journalism are at an all-time low. What do you say?

Social Media 174

Social Media Marketing Media Facebook 174

Agility PR Solutions

FEBRUARY 16, 2023

Today, digital marketing has advanced significantly, and virtually every business must have an online presence to expand its reach and increase its visibility.

Social Media 177

Social Media Media Strategy Company 177

Agility PR Solutions

MARCH 3, 2024

The social media wheel of fortune was spinning wildly again in Q4 2023, and new research from customer engagement platform Emplifi provides deep insights to help social media marketers and advertisers align their social strategies with current performance trends for Instagram, Facebook, TikTok, and X after analyzing both organic and paid ad activity (..)

Instagram 105

Instagram Social Media Brand Branding 105

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Fast forward to today, those very channels have donned a new hat – they’ve become vibrant marketplaces, offering the joy of online shopping with a social flavor. Being on social media is the online pastime that everyone loves. billion people were using social media globally. In 2023, more than 4.89

Social Media 86

Social Media Media Mobile SEO 86

The Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

Social Media 162

Social Media Media Analysis Data 162

Communications Conversations

OCTOBER 12, 2022

Companies are struggling with social media marketing. Social teams are stretched thinner than ever before. Social teams are stretched thinner than ever before. 1) It’s hard to stand up a social channel and keep it going month after month. Oh, you may not read headlines about this.

Social Media 153

Social Media Marketing Media Energy 153

Communications Conversations

AUGUST 3, 2021

What makes a brand “best in class” when it comes to social media marketing? Clients are constantly asking me what other companies are doing in terms of social media marketing best practices. Companies want to learn and get better at social media marketing–yes, even in 2021.

Customer Service 205

Customer Service Social Media Marketing Media 205

ImPRessions - Crenshaw Communications

JUNE 22, 2020

As most PR agencies know, social media is not just for B2C companies anymore. With the help of social media, a B2B brand in the tech sector can establish a distinctive voice and build a unique community of followers. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value.

B2B 276

B2B Social Media Brand Branding 276

Agility PR Solutions

FEBRUARY 1, 2024

Social media has remained a powerful fundraising tool for years now, with many of the features that make it an excellent marketing tool making it great for fundraising, too. Getting […] The post 3 ways to use social media to fundraise for a nonprofit appeared first on Agility PR Solutions.

Nonprofit 105

Nonprofit Social Media Media Tools 105

Agility PR Solutions

NOVEMBER 3, 2022

Social media has brought excellent opportunities for organizations, including brand building, direct customer engagement, a channel for market research, and many more. Social media crises can strike at any time. The post How to create a social media crisis management plan appeared first on Agility PR Solutions.

Crisis Management 190

Crisis Management Social Media Crisis How To 190

Awario

APRIL 14, 2021

If your social networks are not effective, you need to analyze your recent activities carefully. In this article, you will find the list of common B2B social media marketing mistakes that all marketers sometimes make. Check if you make these mistakes and learn how to fix them.

B2B 184

B2B Social Media Marketing Media 184

Agility PR Solutions

JULY 31, 2022

Social media marketing is an absolute must for almost all businesses today. But not all social media accounts are up to scratch. The post Elevating your social media game to increase brand awareness appeared first on Agility PR Solutions.

Social Media 180

Social Media Brand Branding Media 180

Agility PR Solutions

SEPTEMBER 8, 2022

Big data is one of the most exciting and powerful tools for marketers. It can help you make smarter decisions, target customers more effectively, and improve the ROI of your social media marketing. The post 6 ways big data improves your social media marketing appeared first on Agility PR Solutions.

Big Data 105

Big Data Social Media Data Marketing 105

Agility PR Solutions

AUGUST 1, 2022

Social media branding has also become essential as brands continue to embrace digital marketing channels. The post Everything you need to know about social media branding appeared first on Agility PR Solutions. The latest […].

Social Media 184

Social Media Brand Branding Media 184

Agility PR Solutions

APRIL 14, 2022

The post Why many small businesses value social media over all other digital marketing channels appeared first on Agility PR Solutions.

Small Business 162

Small Business Social Media Marketing Media 162

ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. billion people are active social media users , and not having access to it is lethal to your business.

Social Media 177

Social Media Brand Branding Marketing 177

Agility PR Solutions

SEPTEMBER 28, 2021

Social media marketing has become an integral part of digital marketing today. Social media plays a key role when it comes to increasing brand awareness and expanding the customer base. Moreover, luckily for business owners today, there exists a massive range of social media platforms to choose from.

Social Media 155

Social Media Marketing Media Brand 155

Prohibition

MARCH 11, 2024

Heading into another month of more social media updates that advertisers need to be aware of to achieve the best results. LinkedIn shares audience insight statistics LinkedIn has shared some interesting opportunities for B2C marketers in recent piece of research. Here’s all the latest you need to know.

Advertising 62

Advertising Advertising Social Media B2C 62