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Pitching to the World: Local Insights and Best Practices From Worldcom Public Relations Group | Business Wire Blog

Business Wire

There’s a common thread to media relations around the world today: reporters need relevancy. We’ve recapped each blog post and invite you to read, or reread, to gain a deeper understanding of how to communicate with reporters in different parts of the world.

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5 Benefits of Media Relations

Landis PR

By the Landis Team Photo courtesy of Pixabay Practical implementation of a media relations program is an art, not a science. After all, earned media isn’t transactional. Here are the top 5 benefits of a great media relations program: Credibility Third party endorsement is much more valuable than an organization’s own boasts.

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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

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Nonprofit Local News Gains Steam

PRSay

Over the next decade, Todd predicted, his profession will slowly move beyond the public scorn and skepticism toward the news media that has grown amid the country’s current political divide. At the same time, however, the advertising revenue that local news organizations have long counted on has continued to drop.

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How to Pitch Media in Canada: Best Practices and Local Insights | Business Wire Blog

Business Wire

Media relations is an artform. It’s knowing what journalists want, when they want it, and how they want to receive it. It’s knowing who covers what, where they are employed and (yes) if they are still alive.

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What is media relations in public relations?

Landis PR

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . From a PR perspective, the media can be a terrific way to raise the profile of your company/client company and its products/services. Related articles: .

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The power of local radio: Why PR can’t ignore this media opportunity

Agility PR Solutions

One of the most significant changes has been the shift from local radio stations to nationwide […]. The post The power of local radio: Why PR can’t ignore this media opportunity appeared first on Agility PR Solutions.

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