When The CEO Should Be The PR Spokesperson
ImPRessions - Crenshaw Communications
JUNE 26, 2019
Being the steward of a company’s image and reputation comes with the job. To show leadership during a serious crisis situation. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. Many lack the time or commitment to deal with media. Here are some of the most common. .
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