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PR Tips For Staffing A Media Interview

ImPRessions - Crenshaw Communications

As a PR agency team , we know that media interviews help build connections between a reporter and a client company. But how to ensure the interview goes well? . The steps taken by the PR person before, during and after an interview play a large role in its success. Pay attention during the interview. Don’t do it.

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7 PR Tips For Nailing A Media Interview

ImPRessions - Crenshaw Communications

Here are a few tips on preparing for a media interview so you can absolutely nail it. If you can’t fit in a whole session before the upcoming media interview, make sure you have a one sheet-with interview tips/tricks to review prior to meeting with the reporter. . Remember your media training . Study the briefing doc.

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Business Leaders: PR Tips To Ace Media Interviews

ImPRessions - Crenshaw Communications

For any PR agency team , a major media interview for a company spokesperson is a solid win. Nothing is quite as rewarding as securing that one big interview, or even a series of them, if there’s high-profile news to share. They’re unlikely to be included in sites listing the worst interviews of all time , but most can use some help.

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The Value of Pitching Trade Reporters | Business Wire Blog

Business Wire

If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?" Everyone wants to be featured in the New York Times.

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How To Interview Experts Like A Journalist: Tips For PR Teams

ImPRessions - Crenshaw Communications

But I do know something about interviewing experts, which is often the basis for B2B comms writing. But once you’ve made your interview subject comfortable, it’s not always easy to think of new questions on the fly. When I think about going deep in interview questions, I like to think about the difference between Twitter and Reddit.

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5 PR Tips For Managing Tricky Media Interviews

ImPRessions - Crenshaw Communications

Most PR teams work hard to make sure our client media interviews go off without a hitch. While most qualified media spokespeople are well-versed in what they should discuss in an interview, it is up to the PR exec to manage the conversations with a positive outcome in mind. Confirm specifics ahead of time. Pick the right spokesperson.

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Three Questions A PR Person Should Never Ask A Reporter

ImPRessions - Crenshaw Communications

As a PR pro , you are constantly communicating with reporters, whether it be pitching, coordinating interviews, or interacting on social media. Here are several questions a PR professional should never ask a reporter. . Here are several questions a PR professional should never ask a reporter. . Your job is done, right?

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