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When To Turn Down A Media Interview

ImPRessions - Crenshaw Communications

It goes against all the instincts of a public relations specialist to turn down a media opportunity. This is why most PR people work to get potential questions in advance, which can help determine if the interview is worthwhile. If the interview process moves in a negative direction, it can be smart to withdraw tactfully.

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Can you have privacy under a spotlight?

PR in High Definition

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. But what does this mean for those living in the public eye? Do the same privacy rules apply? You can do this by conducting a privacy audit. Assess the risks.

Privacy 63
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Can you have privacy under a spotlight?

PR in High Definition

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. But what does this mean for those living in the public eye? Do the same privacy rules apply? You can do this by conducting a privacy audit. Assess the risks.

Privacy 48
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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. or you as the PR person do the interview.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation. But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple.

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Want To Work In Tech PR? Here Are 5 Questions

ImPRessions - Crenshaw Communications

Public relations is an intensely competitive industry. Jobs are more in demand than ever, as brands in every vertical and size have come to recognize the value of positive reputation and third-party endorsement. Good questions for a tech PR interview. One bad moment can lay waste to a brand reputation.

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How To Nail A PR Dream Job

ImPRessions - Crenshaw Communications

Most significantly, you’ll learn what you love, what you don’t, and how public relations works from A to Z. Public relations has become very specialized, so in addition to core skills like journalistic writing or visual content production, it pays to learn about the various segments you may target in a job search or career plan.

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