ImPRessions - Crenshaw Communications
MAY 22, 2018
A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. Real estate company buyers are more likely to be paging through these journals than Wired.
ReimaginePR
MAY 30, 2015
Press kit used to mean kits meant exclusively for print outlets and technically it still does. Interviews – Q & A on video. Again, the highest resolution and biggest photos you can manage are critical to anything print. Media Kit vs. Press Kit: In this day and age, they mean the same thing. Lead media release.
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Beyond PR
APRIL 27, 2016
Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. Targeted email invites for demos or interviews are another place to promote your press kit link. Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below.
PR Conversations
JULY 17, 2014
A detour into interior design led to journalism in radio and print for around 10 years, before landing in PR. While she’s worked primarily in the health, local government, property and real estate, seaport and age care sectors, Helen’s client criteria is simply that they appreciate public relations and are great to work with.
Bad Pitch Blog
SEPTEMBER 8, 2008
Print outlets have been dying, okay let''s call it changing, for a while. It''s like a business of celebrities—it appears only the companies with the best ratings are granted real estate! We had a client (the CEO of an online company) last year who got mad because a guy from WSJ.comwanted to interview him.
MaccaPR
MARCH 7, 2016
According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Adobe (pictured below) has a great template.
MaccaPR
FEBRUARY 25, 2015
Evan Ramstad, who we hired about 18 months ago from the Wall Street Journal , edits Adam Belz on the economy (he also blogs at "3D Economics" ), real estate reporters Jim Buchta and Kristen Painter (who came here from the Denver Post , and contributes to the "Just Listed" blog), and our retail writers Kavita Kumar and John Ewoldt.
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