Institute for Public Relations

JULY 20, 2023

New Tools for Evaluating Internal Communication → Employee communication leaders … Continue reading What Does “Fairness” Mean to Employees?

Employee 52

Employee Internal International Tools 52

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147

Internal International Tools Software 147

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.

Analysis 142

Analysis Tools Software Ethics 142

NewsWhip

MARCH 6, 2024

NewsWhip works with an international energy provider to help them monitor live issues, understand the wider landscape, and automate how they support internal stakeholders with reports, digests and alerts. Often, there are new and growing platforms that give us insights we can’t find anywhere else – NewsWhip is one of those platforms.”

Energy 78

Energy Internal International Company 78

5W PR

MARCH 7, 2023

International Women’s Day is an annual, global, celebration to honor women’s social, economic, cultural and political achievements. Diversity Beauty brands can honor International Women’s Day 2023 with diverse campaigns that feature a range of ages, races, and body types.

Internal 88

Internal International Brand Branding 88

Stephen Waddington

JULY 29, 2020

A new CIPR #AIinPR project finds that AI tool vendors are not addressing the PR market. Tool adoption is almost entirely limited to automation tools. Humans still needed Two years ago, Jean Valin led a project to explore the impact of AI tools on the PR profession on behalf of the CIPR #AIinPR panel.

Tools 100

Tools Analysis Technology Internal 100

5W PR

JULY 31, 2023

The 2023 North American International Toy Fair is a highly anticipated event in the toy industry. Attending these sessions equips professionals with the tools and knowledge needed to navigate the toy market successfully. It brings together industry professionals, manufacturers, retailers, and media from around the world.

Internal 78

Internal International Retail Trade Shows 78

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2018

It can be easy for a corporate PR team to neglect a critical aspect of business communications — internal PR. 8 reasons to invest in internal PR. Internal communications initiatives that foster engagement become even more critical when colleagues are spread across the city, or even the country.

Internal 136

Internal International Communications Employee 136

PR in High Definition

AUGUST 31, 2022

Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. Video conferencing technology is an incredible tool and without it the last couple of years would have been very rocky indeed, but it can also be stunted. Know thyself. was deafening.

Internal 62

Internal International Communications Exercises 62

NewsWhip

APRIL 27, 2023

The use of comms tools has increased as a result, but there isn’t one solution that meets every need. Communications professionals are now creating a suite of best class tools to help them successfully do their job. The post Top 10 must-have PR and communications tools: 2023 Guide appeared first on Newswhip.

Tools 78

Tools Communications Pinterest Analytics 78

Stern + Associates

OCTOBER 24, 2023

Co-author of the international bestseller “ Nudge: Improving Decisions About Health, Wealth, and Happiness ” with Richard Thaler, Sunstein has become world renowned for his key insights into decision-making processes. The post The Undeniable Allure of Fun: A New Tool to Nudge Behavior appeared first on Stern Strategy Group.

Tools 110

Tools Employee Government Strategy 110

Agility PR Solutions

DECEMBER 4, 2022

Social media has become a popular tool for shoppers to become acquainted with brands, with 75 percent of respondents in a new survey from direct-to-consumer (D2C) cross border e-commerce firm Global-e Online Ltd. reporting they purchased from a brand after […].

Social Media 78

Social Media Internal International Brand 78

Newsfile

DECEMBER 20, 2023

At the forefront of this shift is Artificial Intelligence (AI), revolutionizing AI tools for ESG reporting and making it more transparent and efficient. Also, it can provide companies with the tools to report more accurately on key ESG metrics, including carbon emissions and energy efficiency, aligning with the 1.5°C

Tools 52

Tools Report Energy Agriculture 52

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. While this is not always possible due to resources, you might try teaming internal communicators up to examine each other’s area of control. Cost of tools and training. Nobody plans to fail.

Internal 177

Internal International Data Communications 177

PRSay

SEPTEMBER 20, 2019

By including internal employee communications as a significant component of marketing and branding efforts, and putting a dedicated team behind it, companies transform employees into brand advocates — employees who truly believe in the organization and can speak accurately on behalf of the brand. Expanding beyond internal memos.

Internal 127

Internal International Communications Strategy 127

Business Wire

DECEMBER 19, 2017

by Ai Arakawa, Senior International Media Relations Specialist Many of us in the PR/Communications business spend our days focusing on our work with local media. Ted Kemp just moved to Singapore to serve as managing editor, Digital of CNBC International. But maybe it's OK to dream big in this constantly changing media landscape.

Internal 152

Internal International Media Pitching 152

Stephen Waddington

SEPTEMBER 16, 2021

Internal communication is an important management function that contributes to leadership, productivity, and employee engagement within organisations. The new CIPD guides provide practical advice for HR professionals but are also useful primers for internal communication professionals.

Internal 78

Internal International Communications Employee 78

Sword and the Script

OCTOBER 5, 2021

Onclusive adds features, becomes all-in-one PR software tool; Agility PR Solutions adds AI; Q4 releases IR event hosting tool; an odd rebrand by SocialChorus and Dynamic Signal; Intrado rebrands as Notified; Meltwater Q2 earnings. Second, the company has developed share-of-voice and attribution tools. Is this a rebrand?

Software 152

Software Tools Print Technology 152

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S., Workweeks and time zones.

Internal 147

Internal International Skype Conference 147

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Yet despite the procedures, preparation drills, and continual updates to internal stakeholders (the crew), the plan proves inadequate because it hinges on a compromise between two officers who cannot agree. The post Hidden PR Tools In Top Movies appeared first on Crenshaw Communications. Lesson learned!

Tools 170

Tools Government Crisis Public Affairs 170

Sword and the Script

MAY 4, 2021

In a video review of the product, (embedded nearby) the Influencer Marketing Hub called Klear a “ hybrid social listening and analytics tool.” The company has long provided broadcast monitoring tools, which are often embedded as white label solutions for other media monitoring vendors. SocialChorus redesigns FirstUp Studio.

Tools 99

Tools Survey Pitching Analytics 99

Stephen Waddington

NOVEMBER 11, 2020

I’ve used the Global Alliance Capability Framework to create a self-assessment tool to guide learning and development. To facilitate relationships and build trust with internal and external stakeholders and communities 6. I use this tool with individuals that I coach and agency teams. It’s a useful means of visualisation.

Tools 115

Tools Publicity Ethics Google 115

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Those can extend beyond personal connections to the professional tools and trends that have captured our hearts in the PR industry. So as we celebrate the month of romance, it’s a good moment to send some love to the tools that PR professionals value every day. Today, PR strategy is often informed by data insights.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

PRSay

AUGUST 14, 2020

We asked him how recent events have influenced international perceptions of the United States and its brands, and how the COVID-19 crisis has affected global communications. We have long been trying to understand the international perceptions of America. Proximity to a hub airport is not a driving factor anymore.

Internal 81

Internal International Banking Financial 81

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

According to a study of 6000 consumers by Global-e online , a majority of both Millennial (54%) and Gen-Z (55%) shoppers say social media is their number one channel for discovering international brands, with Instagram leading as the preferred platform for purchase (62%), followed closely by TikTok.

Mobile 334

Mobile Advertising Advertising Trends 334

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. The most common approach to social media management is an agency or junior member armed with a monitoring tool and limited ability to feedback to operational areas of the business.

Storytelling 78

Storytelling Social Media Internal International 78

Agility PR Solutions

OCTOBER 21, 2019

The right digital tool will not only boost your branding, but will have invaluable use among your employees if they have an employee app. The post Employee apps boost internal comms—and brand consistency appeared first on Agility PR Solutions. If you haven’t yet provided your employees with one, consider these benefits.

Employee 60

Employee Internal International Brand 60

Onclusive

MARCH 29, 2022

Besides the support you can request from your marketing colleagues, there are many solutions and tools available on the market. Your needs, requirements and budget will depend on your industry, your company size, whether you want a measurement tool that is basic, intermediate or highly sophisticated, and the resources available to you.

Measurement 370

Measurement How To Analysis Data 370

Onclusive

DECEMBER 7, 2023

Is it still vital to have a broadcast monitoring tool to view brand mentioned and earned media coverage? How Broadcast Monitoring Fits Into Your PR Plan With so many of us now consuming media content through social platforms, where does this leave broadcast for PR & Comms?

Radio 195

Radio Video Internal International 195

Onclusive

DECEMBER 7, 2023

Is it still vital to have a broadcast monitoring tool to view brand mentioned and earned media coverage? How Broadcast Monitoring Fits Into Your PR Plan With so many of us now consuming media content through social platforms, where does this leave broadcast for PR & Comms?

Radio 195

Radio Video Internal International 195

ImPRessions - Crenshaw Communications

MAY 3, 2021

PR pros and comms teams should consider developments in relevant international regions as a way to expand thought leadership for company executives. Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S.

Retail 368

Retail Media B2B Pitching 368

Deirdre Breakenridge

FEBRUARY 12, 2015

As a contemporary PR practitioner in the new, digital age, I don’t know where I’d be without the following tools that many advertisers and marketers are already adopting: 1) “Unlock to Share” Plugin. The best thing about having interns is that they will simply do what you ask for relatively cheap. Lets play executive for a second.

Tools 150

Tools Agency Instagram Groups 150

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

ChatGPT, a language generation model developed by OpenAI, can be a valuable tool for PR professionals in a variety of ways. Finally, ChatGPT can be an excellent tool for internal communication and collaboration. You can be the judge of its accuracy, quality and style!

Crisis Management 170

Crisis Management Crisis Training Exercises 170

PR in High Definition

APRIL 26, 2021

Internal communication is just as important as external – and here’s how to improve it. It doesn’t need to be a huge scandal, but an organisation’s reputation is dictated by everything that is said about them, externally and internally. Internal communication is a key part of enabling employees to perform their job well.

Internal 62

Internal International Communications How To 62

Stuart Bruce

NOVEMBER 20, 2018

Measurement Maturity Mapper (M3) is a fantastic new tool from AMEC (the International Association for the Measurement and Evaluation of Communications) to help public relations professionals benchmark how they do their communications measurement and evaluation. I was lucky enough to… Continue Reading →

Measurement 90

Measurement Tools Internal International 90

Stephen Waddington

AUGUST 13, 2019

PRWeek Strategic Internal Communications conference I’ll be speaking about the challenge of communicating with internal audiences about AI at the PRWeek Strategic Internal Communications conference in London on 6 December. Follow this link for more information.

Internal 84

Internal International Ethics Communications 84

Onclusive

APRIL 4, 2023

Use social listening tools Social listening tools can help PR teams monitor social media channels for mentions of the CEO’s name or the company. These tools can also help identify the sentiment of these mentions – whether positive, negative, or neutral. Gain some best practices for understanding media and industry trends.

Reputation 195

Reputation Corporate Brand Branding 195