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2023 social media landscape: Most marketers say Threads will ultimately make Instagram and Facebook weaker for marketing purposes

Agility PR Solutions

The social media environment has seen some major changes over the last several months, with the launch of Meta’s Threads, Twitter’s rebranding to X, and TikTok’s introduction of text-only posts—and marketers find themselves further challenged with navigating the ever-evolving and increasingly fragmented social media landscape.

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Social media benchmarks: Instagram generates highest level of organic interactions for brands

Agility PR Solutions

The social media wheel of fortune was spinning wildly again in Q4 2023, and new research from customer engagement platform Emplifi provides deep insights to help social media marketers and advertisers align their social strategies with current performance trends for Instagram, Facebook, TikTok, and X after analyzing both organic and paid ad activity (..)

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Essential Marketing Metrics for Businesses on Instagram

Ronn Torossian

Instagram has plenty of great benefits it provides companies that are trying to grow and achieve success in their marketing efforts. The post Essential Marketing Metrics for Businesses on Instagram appeared first on. However, one of the […].

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Instagram Stories for Product and Event Launches

Ronn Torossian

Companies that invest in social media marketing efforts understand the importance of relying on visual platforms such as Instagram, as that’s one of the best ways for companies to ensure they generate brand recognition and become more memorable to potential consumers.

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Social Media Tactics To Leave Behind In 2021

ImPRessions - Crenshaw Communications

The social media landscape is constantly evolving, and PR pros must stay in step with trends and tactics. 2021 saw emerging platforms that B2B brands were eyeing to for their marketing plans, and some may have been missteps. In fact, there are several social media approaches that should be reassessed as we enter 2022.

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Social media updates: Instagram launch Threads

Prohibition

We’re here to help you stay on top of the latest social media updates. This month our focus is of course on Instagram Threads, the latest social media app to hit our screens. Instagram threads The biggest update for July is of course Instagram Threads! Videos can be five minutes long.

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Social media updates: Instagram caption polls, TikTok’s silent fallout & LinkedIn introduces Sponsored Articles

Prohibition

Looking for the latest social media updates? Instagram’s engagement driving caption polls Instagram has rolled out an exciting change, introducing interactive polls within captions which were previously exclusive to Instagram Stories. You’ve come to the right place.