8 Media Interview Mistakes To Avoid

ImPRessions - Crenshaw Communications

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well.

Tips for becoming a valuable podcast interview guest

PR Warrior

I recently interviewed Interview Valet founder Tom Schwab for the Reputation Revolution podcast. The topic was ‘How to use podcast interview marketing to build your brand and your business’ – you can listen to it here. . Listen to my interview with Tom here.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Interview with Larry Kim

Critical Mention

But marketing will always include some level of individual exchange of information from one business or person to another. The post Interview with Larry Kim appeared first on Critical Mention - Media Monitoring.

Part I: Treat Every Meeting Like a First Interview

PR Expanded

This post is Part I of a two-part series on Treating Every Meeting Like a First Interview. When I mentor young professionals, we discuss the importance of preparing for a job interview. The more you can document, you may find new and interesting information post meeting.

3 questions that can trip up your media interview

PR Daily

In any given interview, a question may challenge your recall. Unless the interview is a challenging one or is hostile, the fact that you don’t know an answer shouldn’t provoke undue anxiety. Many interviewers will likely cease this line of questioning and move on to the next thought.

AirPR Interview Series: Mark Delcorps of Overstock.com


Senior PR Engineer Kelly Byrd interviewed her customer Mark Delcorps of Overstock.com on how he and his team and company are using AirPR data to help them drive, maintain and replicate business impact. Read more of the AirPR Interview Series.

6 potent tips for nailing media interviews

PR Daily

So you’ve landed an interview with a respected reporter. The story they publish or clip they air will be amazing for your business—if you get the interview right. Here are six media relations tactics to take into your next interview.

5 common media interview myths

PR Daily

Pulling off an effortless media interview is harder than it looks. Although news anchors and hosts can make broadcast appearances appear easy to do, there are several myths when it comes to media interviews. An interview is the same as giving a speech.

How to Achieve Guilt Free Interviewing

PR Job Coach

You have worn a furrow deep into the carpet as a result of pacing back and forth in your office pondering how to prep for the upcoming job interview. Suddenly you break into a cold sweat as you near the time for your first round of interviews. Interviews can be difficult.

Interview with Account Manager Emily Wienberg

Shift Communications

It has to be clear, easy to understand, but also casual yet informative. cta] The post Interview with Account Manager Emily Wienberg appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Public Relations Emily Wienberg interview PR

[L]earned Media: An Interview with Sam Zises

Critical Mention

In our interview with Sam, he offered powerful insights into the world of content marketing, social media and “cutting through the clutter.” Sam: Anybody who has been online, well, ever knows just how deafening the cacophony of noise and information overload on the internet can be.

Making the Job Search Easier: Q&A Interview with the Founder of Endless Job Offers

PR Expanded

The more information you know about your space and the people who dominate that space, the quicker you’ll be able to advance your career. The post Making the Job Search Easier: Q&A Interview with the Founder of Endless Job Offers appeared first on Deirdre Breakenridge.

126 How to use podcast interview marketing to build your brand and your business, with Tom Schwab

PR Warrior

Tom Schwab is the author of the book Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy. He focuses on time-proven strategy, then supercharges it with today’s technology and podcast interview marketing. FOR FURTHER INFORMATION & RESOURCES: [link].

How bridging puts your media interview back on track

PR Daily

A media interview is an important opportunity to speak directly to your audience, but don’t let the interviewer drive the conversation. The interview is going along fine when—wham!—the the interviewer asks about an issue you’d hoped to avoid.

Video interview – Turning technicians into leaders who communicate well.

The Stalwart Blog

Interview with Joanie Connell, Ph.D., Interviewer: Hey, welcome back to another edition of the Public Relations Security Videocast. Interviewer: Absolutely. Interviewer: There’s a lot of riding on those types of individuals. Interviewer: The Ph.D.,

Is it always a mistake to repeat inaccurate information?

PR Daily

Brad Phillips is author of " The Media Training Bible: 101 Things You Absolutely, Positively Need to Know Before Your Next Interview."

Pitching Reporters Amid COVID-19 Informs 2020 ‘State of the Media’ Report


When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh


The name doubly fits, since our job is to manage TMI (“too much information”). The post AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh appeared first on AirPR. “Nail the elevator pitch.”.

Agency Culture: Interview a Coworker


I graduated from Penn State Wilkes-Barre with a Bachelors in Information Science & Technology. Understanding user intent and having proper internal linking strategy to make sure pages contain all relevant information will be more important than ever. Tell Us about Yourself.

Media interview tips: How to prepare for TV, radio and print media interviews

Public Relations Sydney

When you’re asked to be interviewed in the media , it’s important to know that each medium – radio, TV and print – have specific requirements you should understand before the interview. Media interview tips.

11 top tips to nail your next media interview


If you’re a follower of our Twitter page, you will know we regularly tweet our expert advice on how to best prepare for and behave in media interviews. If you could have the journalist remember just three main points from your interview, what would they be?

How to Prepare & Coach Executives Through Media Interviews


Securing an interview with a media outlet for an executive or other company spokesperson is a dream…except when it’s not. Interviews provide an opportunity to showcase your brand and spokespeople as thought leaders, increase loyalty to your brand, defuse crises and drive sales.

What’s PR’s Role In The Media Interview?

ImPRessions - Crenshaw Communications

Should a PR person participate in client media interviews? In most cases it means the PR rep helps the client prepare in advance, offers background to the journalist, and accompanies the client to the interview as a largely silent partner. When does that mean controlling an interview?

How to Ace a Last-Minute Media Interview


There’s something about the last-minute interview request that has even the most seasoned spokespeople feeling a pinch of dread. Here’s what you need to do to deliver your best interview yet, even if you have only 10 minutes to spare: Set up a Time. Be a Resource After the Interview.

Five Journalists Share Tips for Interviewing

Ishmael's Corner

Instead, the root cause can lie in the interviewing process for sourcing the content. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry. Good luck finding a webinar for PR that addresses the art of the interview.

10 crucial steps to great media interviews

PR Daily

A reporter might be aggressive during an interview and set traps along the way, but you don't have to fall prey to them. Follow these steps—which are essential for executive leadership, but apply for those down the corporate ladder—to ensure a successful interview: Prepping for the interview.

Interview Series: CMO of UL Discusses How PR & Content Marketing Are Evolving in 2018


We started down a path to renew our brand work over two years ago, which has been instrumental in changing the way we go to market by providing information on services we offer to satisfy a set of customer needs vs. telling customers what we do.

Video – What is Crisis Governance; Interview with John Tishler

The Stalwart Blog

And you know, one is the ability to make decisions with less than all the information that you’d like to have. Where you often have to make the most important decisions in life with only 70% of the information that you wish you had.

Are you Crisis Ready? An interview with ACI Specialty Benefits

The Stalwart Blog

As we go, give us a website and contact information we can get ahold of you. An interview with ACI Specialty Benefits appeared first on Public Relations Security.

7 things you must know before your next radio interview

PR Daily

I've done hundreds of radio interviews throughout my career. Based on my own experiences over the past 10 years, here are seven things you should know before your next radio interview. Radio interviews can begin abruptly. "Hi, is this Brad? You're on the air in three seconds.".

Radio 170

7 times to turn down a media interview

PR Daily

I advise doing almost every media interview you're offered, but sometimes turning down an interview makes sense. Sensitive competitive information would be divulged. In a reputational crisis, you might lose more by not divulging proprietary information.

Study: CEOs should hone knowledge, social media before interviews

PR Daily

Journalists do their homework prior to conducting interviews, but many executives fail when it comes to conveying expertise and making an impression before the first question is asked. Executives should also check their attitudes before interviews.

7 tips for conducting better interviews

PR Daily

Interviews can strike dread in the hearts of interviewers and interviewees alike. As PR pros take on more roles traditionally fulfilled by journalists, many are conducting interviews to source stories and provide in-depth content for their websites and media relations efforts.

Interviewing in the Age of Tinder


However, until a recent conversation with a colleague, I never thought about the amount of information that can be gleaned from these personas, specifically as it relates to a first interview, or in the case of Tinder, the first date.

4 steps to make your client interview-ready

PR Daily

Knowing each person’s weakness from the get-go provides a starting point of key elements to touch on during your informational and mock interviews. Craft a realistic interview setting when you conduct a mock interview, with a camera or voice recorder.

3 ways to prepare for media interviews

PR Daily

Answer questions and deliver information in compelling language and quotable sound bites. Register now to learn the skills you and your spokespeople need to make interviewing a breeze, and how to handle high-pressure situations while protecting your brand.

Part II: Finding The Time To Treat Every Meeting Like a First Interview

PR Expanded

Last week’s blog post focused on the reasons why you should Treat Every Meeting Like a First Interview. I use Evernote, which helps me to save important pieces of information and jot down quick thoughts during the day.

PR Interviews: Crosby Noricks 20:20 Vision

Norton's Notes

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. My first interview was with Arik C. Public Relations 20:20 Interviews

Why it's wrong to solicit questions before a media interview

PR Daily

More and more, public relations pros are brazenly asking reporters to submit their questions prior to an interview. To those unfamiliar with conventional practice, it's common on the PR side to prepare for an interview by trying to anticipate the questions.

How To Turn An Interview Into Coverage a Year Later

Shift Communications

Even if they don’t end up using client commentary or information from the original interview in a potential story, it helps continue the life of the relationship and familiarize the reporter with your client.