Rock the Status Quo

AUGUST 21, 2014

That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Thoroughly understand the audience before you pitch or write. Set the goal first, then select the placement opportunity to fit the goal, and write copy with the end goal in mind. Is your goal reach?

Writing 203

Writing Blogging Pitching Content Marketing 203

Buzzstream

DECEMBER 5, 2023

You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. No knowledge of query-writing needed.

Resources 103

Resources Analysis Infographics Examples 103

Waxing UnLyrical

JUNE 14, 2012

” It occurred to me that some people treat infographics like my three-year old treats “Starships.” One recent infographic illustrated this point quite well. Consider this infographic that I created. It shows that there is a much higher amount of sharing being done on Twitter than on Facebook.

Infographics 77

Infographics Pinterest Case Study Facebook 77

Sword and the Script

DECEMBER 28, 2022

Every year I read and write about dozens of reports on B2B marketing and PR. Twitter is still a journalist’s favorite social media site. A survey of 2,500 journalists finds Twitter is still their favorite social media network. 18% of reporters say they get their news from Twitter – that’s about one in five.

B2B 114

B2B Marketing Survey Software 114

Buzzstream

DECEMBER 5, 2023

You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Finkenstadt, Josh Folk, and Lokesh Venkataswamy, Harvard Business Review, 2023 How to generate ideas in ChatGPT To generate writing ideas in ChatGPT, you can input the subject area you wish to write about and ask it to generate ideas for you.

Trends 105

Trends YouTube Video Social Media 105

Beyond PR

DECEMBER 12, 2017

In this article, we will discuss the four key elements to write a press release that converts: The news announcement. So write your release with your audience in mind. Infographics demonstrate your brand’s expertise in your industry. Share videos on YouTube, Facebook and Twitter. Multimedia attachments.

Writing 75

Writing How To Infographics Pinterest 75

Beyond PR

AUGUST 14, 2017

In this article, we will discuss the 4 key elements to writing high-quality press release content: The news announcement. So write your release with your audience in mind. Infographics demonstrate your brand’s expertise in your industry. Share videos from YouTube to Facebook or Twitter. Multimedia attachments.

Writing 79

Writing How To Infographics Pinterest 79

Sword and the Script

DECEMBER 22, 2020

71% of 337 respondents to a Twitter poll said they should report to the CEO. Think about how much work that is – if you as a PR professional had to write 10 press releases or 10 blog posts per week. But here’s the insight: bloggers who write longer posts are also more likely to report strong marketing results.

Survey 174

Survey Marketing B2B Study 174

The Proactive Report

JUNE 11, 2016

The PR industry is still prioritizing traditional PR skills, such as writing, strategic planning and verbal communication skills over the newer digital skills needed today. Follow me on Twitter. Most disturbing is the omission of the need for PR talent to have visual content skills. .

Infographics 150

Infographics Course Survey Agency 150

Critical Mention

APRIL 24, 2020

Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . An Instagram post size is typically different from a Twitter post size. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO.

Infographics 103

Infographics Radio Instagram Sports 103

Cision

JUNE 16, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. Tell all your stakeholders. Before you make the news public, share it with all important stakeholders. Key objectives. Relevant research to demonstrate why you’re making these rebranding decisions. About Us page.

Communications 250

Communications How To Telecommunications Employee 250

Cision

FEBRUARY 10, 2016

What’s the point in writing if no one cares? I assure you: anything you want to write about has already been written. If you always write a 400-word blog post, you’re providing a pretty monotonous experience for readers. Write an e-book (a great way to get email signups). Love What You Write. Here’s how.

Writing 120

Writing Viral Infographics Blogging 120

PRSay

JULY 16, 2019

For example, taking a blog post and turning it into a podcast, infographic or video is a great way to present identical information in a new format. Whether this means writing a timely social caption or reframing the piece, it’s a great way to make old posts relevant. . Connect with Lisa on Twitter: @LisaArledge.

Content Marketing 161

Content Marketing Infographics SEO Video 161

The Proactive Report

OCTOBER 9, 2015

#viralchat is a Twitter chat hosted by Post Planner on Thursday at 9 pm ET. Q1: Why are influencers important to a business wanting to grow a Twitter presence? Q2: How can a business build their influencer list on Twitter? A2: Do a Twitter bio search on FollowerWonk.com using a keyword for your industry or topic.

Twitter 100

Twitter Leadership Infographics Video 100

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Again, the aim is to think like a journalist and understand the craft of writing an article. Infographics. Once you understand they need: Quotes from experts.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

FEBRUARY 15, 2024

Is the person writing someone with experience in the topic? But your time is better spent writing better content. If you get a link from a site that doesn’t look great or isn’t writing great content, it’s probably not quality. Write Guest Posts Guest posting sites are a dime a dozen. Can you trust what they are saying?

How To 71

How To SEO Google Examples 71

The Proactive Report

AUGUST 5, 2016

It should be taught along with writing, in all PR classes. Social: Journalists and bloggers watch sites like Twitter, Reddit and Pinterest for content about for breaking news stories. Twitter news consumers are significantly younger than news consumers on Facebook, Google Plus and LinkedIn. Follow me on Twitter.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Cision

FEBRUARY 15, 2016

For example, you could hold a Twitter Q&A session prior to the event or post short video introductions on Facebook and Instagram. But before you start writing, think about what you want to convey in your news announcement. If your speakers have a large following on social, leverage them to generate more noise around the event.

Conference 120

Conference How To Infographics Leadership 120

Buzzstream

FEBRUARY 7, 2018

In short, influencers are tired of being asked to write and promote other people’s content for them when there’s so little value offered up front. Generally in a roundup post teams think about conducting their outreach first, getting info, then writing the article and asking for shares when they publish. Reach out to included authors.

Writing 134

Writing SEO Examples Blogging 134

Cision

JULY 30, 2015

But, at a minimum, skim the reporter’s last three articles and twitter feed from the last week or so. Write out a few concise messages that need to be delivered during the interview, and have them in front of you, if possible. Check out this infographic for a helpful checklist! Follow her on Twitter: @jenlawhead.

Interviews 120

Interviews How To Media Infographics 120

Cision

OCTOBER 28, 2015

Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics. A study of more than 100 million different online posts found that articles with at least one image were shared twice as much on Facebook and Twitter when compared to text-only shares.

Communications 120

Communications Telecommunications Infographics Video 120

Marketwired

FEBRUARY 16, 2016

Twitter users at the panel got busy in a discussion around the theme, talking about new ways to add substance to conversations rather than simply “be heard,” how to demonstrate authenticity, and which apps and social platforms are on their radar. Rethink writing: Michelle Messenger Garrett. So if imagery inspires you, start there.

Creativity 100

Creativity Pitching Writing Conference 100

Sword and the Script

OCTOBER 21, 2014

Infographic: Millennials and Social Commerce. Big companies do the Twitter; dabble with the rest. No surprises here every brand has a Facebook page and is on “the Twitter.” Even a reluctant Apple is dabbling with Twitter of late, or at least is exploring buying ads on Twitter. 500 Social Media Study.

Social Media 117

Social Media Study Blogging Company 117

Cision

SEPTEMBER 24, 2015

Social—think: Twitter—truncates messages. In traditional writing, you can lay out expectations in the introductory paragraph. Add other content as needed, like infographics, product descriptions or audio files from a podcast. Headlines matter. Headlines have always mattered , and they matter more today, thanks to SEO and social.

SEO 120

SEO Google Infographics Creativity 120

Cision

OCTOBER 16, 2017

Bob Evans , who I used to work with at Oracle and highly respect, brought up some good points on Twitter this week about the issues he recently encountered with PR professionals flooding his inbox with irrelevant pitches. We show what they cover, what they write about and what they care about.

Media 149

Media Pitching Data Technology 149

The Proactive Report

OCTOBER 19, 2015

We need to know: how to write for the web. Project Collaboration: We’re creating material like articles, press releases, images, videos and infographics (or you should be!) And it goes much further than the traditional PR skills of writing and research: Photography. Follow me on Twitter. Coding basics.

Communications 100

Communications Training Web Analytics 100

Critical Mention

SEPTEMBER 21, 2018

In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. Social media channels like Twitter, LinkedIn and Instagram are great for generating web traffic, brand awareness and ultimately business.

Advertising 84

Advertising Advertising Privacy Analytics 84

Cision

MAY 7, 2015

Infographics and Graphics. Infographics are another great visual addition to your content marketing arsenal. There are even tools to help you create your own infographics, like Piktochart. After all, everyone’s blogging, so how can you stand out? You can use them on your blog, social media, email…anywhere.

Content Marketing 120

Content Marketing Tools Blogging eBook 120

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Write web content. Infographics. Some content will do better on Twitter, other piece might do better on LinkedIn. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Digital news releases.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Write web content. Infographics. Some content will do better on Twitter, other piece might do better on LinkedIn. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Digital news releases.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Write web content. Infographics. Some content will do better on Twitter, other piece might do better on LinkedIn. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Digital news releases.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

JANUARY 15, 2016

Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. It might be easy to write an engaging tweet, but taking high-quality photos on a smart phone or making a consistently interesting live-streaming video is not so simple.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. It might be easy to write an engaging tweet, but taking high-quality photos on a smart phone or making a consistently interesting live-streaming video is not so simple.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. It might be easy to write an engaging tweet, but taking high-quality photos on a smart phone or making a consistently interesting live-streaming video is not so simple.

Trends 100

Trends Skype Digital PR Guidelines 100

Cision

APRIL 12, 2016

Content marketing involves much more than just writing blogs. Infographics : Although it is a form of visual content, infographics are information rich. Infographics work great for blogs, Facebook and Pinterest. . Giphographic : These are animated infographics. You can add supporting images and videos as well.

Infographics 120

Infographics eBook Content Marketing Video 120