article thumbnail

Navigating the Evolving Landscape of PR in the Digital Age

5W PR

This content can take the form of articles, videos, infographics, webinars, and more. Viral content In the digital age, content can become viral overnight. Whether it’s a tweet, a video, or a meme, viral content can spread rapidly and exponentially.

Viral 78
article thumbnail

How to Spy on Your Competition & Steal Their Secrets

Cision

Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Implement viral marketing tactics. Cool infographics. To sum it up, people gravitate to viral content that’s written about them.

How To 198
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

According to John Mueller , Google’s Senior Webmaster Trends Analyst, the update had a key focus on the relevance of an overall website’s content. I spoke to Rebecca Moss about her strategy and she explains, “Everyone was bingeing Bridgerton over Christmas and I knew that I wanted to do something around the trend. Infographics.

article thumbnail

4 Examples of Fair Use Debates in the Digital World

Cision

After he sent a takedown notice, the website took down the photo and updated its post, however, the photographer alleges the photo had already spread virally to other websites without proper attribution. This ongoing case has the public contemplating the way viral content hubs choose and use images in their listicles and articles.

Examples 120
article thumbnail

You Should Really be Using Instagram Stories in Your Marketing Mix

Waxing UnLyrical

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Infographic via 99firms.com. Guest post by Alex Slichnyi.

article thumbnail

Talking Points Podcast: Real-Time Marketing “War Rooms” are Dying

Communications Conversations

We also talk a bit about the trend of companies pre-releasing Super Bowl commercials BEFORE the big game. Will the trend continue? See Which Super Bowl Ads Are Already Going Viral”. Does Super Bowl Exposure Matter if Ads Go Viral?”. https://www.thinkwithgoogle.com/articles/youtube-insights-stats-data-trends-vol9.html.

Viral 60
article thumbnail

SHIFT Archives: The Best of Q2 2015

Shift Communications

Will a blog post go viral? This makes taking advantage of trending content difficult. Let’s take a look: How To Use Google Analytics for Same-Day Content Promotion. One of the top questions in social media marketing (and content marketing in general) is how do you know what content is worth promoting?