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Top Data-Driven PR Trends of 2016: Interactive Infographics

Shift Communications

Trend #1: Interactive Infographics. We marketers and communicators have killed the infographic. We’ve fed them to every social influencer, journalist, reporter, and source in volumes so great, if we printed them out, we’d deforest the Amazon in a day. Can the news media absorb the volume of infographics we churn out?

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5 Tips to Get in Your #Creative #PR Groove

Deirdre Breakenridge

The company had three distinct divisions: PR / Communications (that was my area), Creative Marketing & Advertising and Web, Multimedia & Video. However, when a client from the PR side of the house needed some branding work, creative design for a media kit, or a newsroom, it was so much fun to work with the marketing and web teams.

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Top Trends From State of the Media 2016

Cision

This year’s report found that 92 percent of media outlets have or are currently adopting a mobile-friendly Web design. Multimedia content, such as infographics or Slideshare presentations, will help you stand out from other brands pitching the same old standardized template. What impact does this have on communication professionals?

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How to Create a Media Kit

5W PR

Today, most media kits are pitched via online newsrooms, or a web page attached to a company’s main site that features all of the company’s most relevant news and public relations information. There’s no reason to stress about typos that were printed on 100 physical copies of materials. Creative Media Kit Ideas.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Or a food journalist for print media. Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. It can read web pages, which saves you some time. If you get the formatting incorrect, you’ll see a bunch of “invalid” alerts.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Or a food journalist for print media. Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. It can read web pages, which saves you some time. If you get the formatting incorrect, you’ll see a bunch of “invalid” alerts.

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6 Common Problems Holding You Back from Content Mastery

Contently - Strategy

My friend is a web engineer for a large media company, and whenever we talk shop, I’m always surprised at how big of an impact his tinkering can have on the content we read. Visual assets like infographics are more expensive.) Not defining your target audience. Using too many tools.