ImPRessions - Crenshaw Communications

JUNE 7, 2017

Small businesses today are empowered through digital technology. There was a time when starting a business was expensive and intimidating, requiring legal and accounting help, office space, and a friendly banker. The post When A Small Business Has A Big (PR) Advantage appeared first on Crenshaw Communications.

Small Business 168

Small Business SMB Local Viral 168

PR Fuel

OCTOBER 5, 2020

If you own a small business, you need to tell people what you do and why they should be your customer. The best way to do that is through small business marketing. Marketing your small business doesn’t need to be expensive. For a small investment in your time, you can boost your business.

Small Business 52

Small Business Marketing Local Community 52

PR for Anyone

JULY 22, 2021

When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. But if you want to position yourself as an industry expert, you do that by. overcoming the challenges that are faced in your industry. And, it’s not about you.

Industry 130

Industry Pitching How To System 130

PR Fuel

SEPTEMBER 14, 2020

No matter what the size of a business, press releases can bring significant benefits. Read on for why small businesses should consider press release services. When you’re a small business, one of the hardest things is making a name for yourself. Brand awareness is vital to your business’ success.

Small Business 59

Small Business Blogging SEO Engineering 59

PR for Anyone

JUNE 23, 2021

Do you show up as someone who is an expert in your industry? It’s important to position ourself as an expert in your industry. When someone Googles your industry, are you there? After that it’s positioning yourself as an industry expert. Do you look like an expert in your industry?

Industry 130

Industry Social Media Google Training 130

Waxing UnLyrical

MAY 13, 2019

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. If you run a local green food outfit, you can find and follow big food related industry players or regulators, connect, engage and interact with their posts.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

PRSay

MAY 17, 2019

A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them. “You need people engaged to make the solutions.”

Small Business 83

Small Business Retail Transportation Technology 83

Stephen Waddington

APRIL 11, 2020

Our professional body and trade association have been at the forefront of supporting the PR industry during COVID-19. The CIPR and PRCA have done an exceptional job in leading the industry in its response to the COVID-19 crisis. The two organisations have lobbied the government for interventions for freelancers and small businesses.

Crisis 148

Crisis Industry Government Crisis Communications 148

PR Fuel

JUNE 9, 2021

Beyond that, it can also: Increase brand exposure Help you gain media coverage from news outlets in your industry Boost your brand’s reputation and credibility Help you manage a crisis and control the narrative Help you build backlinks from trusted media sites Boost your search engine ranking Generate fresh leads and sales.

Small Business 64

Small Business How To Writing Conference 64

Stephen Waddington

SEPTEMBER 29, 2020

It finds an industry getting to grips with structural changes, managing the health impact of COVID-19, and bracing for Brexit. Ingham’s view, informed by the 35,000 members of the PRCA, was that the industry would shrink by as much as a fifth. All around the world, our industry has been hit hard by COVID-19. said Ingham. “I

Industry 146

Industry Crisis Government Survey 146

wiredPRworks

FEBRUARY 11, 2019

Clients include Fortune 50 companies, luxury retailers, hotels, events, small businesses, government agencies, associations, entrepreneurs and online students in 22 countries. The post Digital Marketing and Storytelling Speaker Transforms Fables into Fortunes for Small Business and Nonprofits appeared first on wiredPRworks.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Beyond PR

JULY 7, 2016

For many small business owners, home is not just “where the heart is.” In addition to building relationships with local news outlets, read and respond (when appropriate and in a professional manner) to reviews on Yelp, TripAdvisor, Amazon and other sites that are relevant to your industry. It’s where the money is, too.

Small Business 74

Small Business Local Marketing Guidelines 74

Victorious PR

FEBRUARY 8, 2023

the benefits of a PR firm in a multi-industry scope is also muddled. They are going to use their connections with the media to share your story with your target audience, driving up audience awareness with the goal of driving up business in the process. Regardless of the industry you’re in, PR can be your best friend.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

They are going to use their connections with the media to share your story with your target audience, driving up audience awareness with the goal of driving up business in the process. Regardless of the industry you’re in, PR can be your best friend. This industry is growing and evolving rapidly and so is their need for PR.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

They are going to use their connections with the media to share your story with your target audience, driving up audience awareness with the goal of driving up business in the process. Regardless of the industry you’re in, PR can be your best friend. This industry is growing and evolving rapidly and so is their need for PR.

Industry 52

Industry Real Estate Healthcare Tourism 52

Waxing UnLyrical

JANUARY 30, 2013

CRM, public relations and small business. While it’s now a huge industry, good CRM ( customer relationship management ) is a practice that many of those who are forward-looking-and-thinking PR pros (such as WUL’s own Kirk Hazlett , to name just one example) are meticulous about. magnum via Flickr, CC 2.0.

Small Business 108

Small Business System Google Examples 108

PR 20/20

NOVEMBER 15, 2016

This guide explains how small businesses can—and should—take advantage of the opportunities that social media has to offer to help grow and enhance their business. It’s not enough for businesses to post promotions and discount codes on their websites in the hopes that audiences will stumble across it. Mix Up Your Content.

Small Business 40

Small Business Social Media Media Employee 40

Sword and the Script

JULY 11, 2023

It’s a great way of “habit stacking” and making sure I am able to keep up with industry trends and best practices. Christina is a former TV reporter who covers everything from pitching techniques to content creation, and she’s all about teaching growing businesses how to succeed in PR.

Publicity 125

Publicity Small Business Trends Leadership 125

NewsWhip

APRIL 4, 2024

Once more, G2 has underscored our position as an industry leader in media and social media monitoring as we continue to earn recognition for being high performers across the Small Business, Enterprise, and Mid-Market categories. This spring, we’re delighted to share that we’ve been awarded a total of eleven G2 badges.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

Remote PR Jobs

FEBRUARY 16, 2023

The potential of Artificial Intelligence (AI) in the public relations industry has become a hot topic as brands look to leverage their existing technology investments with this emerging tool. It seems like every day, we hear about how AI is ‘revolutionizing’ various industries—and it can be intimidating.

Technology 243

Technology Customer Service Software How To 243

Agility PR Solutions

AUGUST 11, 2021

Recent CMO surveys and industry data show that marketing spend over the past year has reached the highest levels in the past decade. The post Marketing has a new meaning in the post-COVID business world: Here’s why appeared first on Agility PR Solutions.

Marketing 148

Marketing Small Business Survey Technology 148

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Publications dedicated to a specific industry, whether healthcare, manufacturing, or financial services, may lack the broad reach of a national news site, but they engage the decision-makers critical to a B2B organization’s growth. Many have small staffs and welcome high-quality content from knowledgeable figures in their industry.

B2B 319

B2B Company SMB Automotive 319

PR for Anyone

OCTOBER 28, 2021

Do you appear to be industry expert-worthy? “Who writes about [industry] for [publication].” NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! Most small business owners cannot afford a PR firm. Basically, you need to be observant. Google makes that very easy for us!

Publicity 130

Publicity Pitching System Small Business 130

PR for Anyone

SEPTEMBER 16, 2022

So much to consider like the season – it’s fall – what happens in your industry in fall? National Women’s Small Business Month. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! It’s almost October. What are you going to pitch the media in October? I’d love to connect.:

Pitching 130

Pitching Financial Small Business YouTube 130

ImPRessions - Crenshaw Communications

APRIL 30, 2020

For PR pros, it’s not only expected, but part of our job to stay up-to-date on all industry trends and current affairs in the U.S. In this new series, AdExchanger editors invite top industry newsmakers and practitioners in digital and data-driven advertising – all while under social isolation. and beyond. AdAge Marketer’s Brief.

Marketing 306

Marketing Advertising Advertising Industry 306

Doctor Spin

MARCH 1, 2024

Entertainment industry. Travel- and hospitality industry. Industry-specific trade associations often have PR departments or hire PR professionals for communication and advocacy. Startups and small businesses. Trade associations. Research organisations. Freelance- and contract work. Job boards and websites.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

PR Fuel

MAY 5, 2022

As a business, knowing the difference between the two is key to your public relations marketing strategy. At eReleases, our goal is to help businesses of all sizes thrive in their respective industries. Also, we explain how each type of release can help promote your business. The Importance of PR to Small Businesses.

Small Business 91

Small Business Comparison Writing Reputation 91

Onclusive

AUGUST 3, 2021

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data. Earned media content is king when it comes to building brand reputation—your biggest brand asset.

Brand 370

Brand Branding Media Measurement 370

Victorious PR

FEBRUARY 6, 2023

There is a wide-spread push to avoid big-box stores and save small businesses, as many have had to close their doors for good in recent years. What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but Community relations.

Real Estate 52

Real Estate Small Business Local Reputation 52

Agility PR Solutions

JUNE 16, 2019

While many industries focus on popular online platforms such as social media and email to communicate with customers, more traditional channels can still be effective for small businesses looking to stand out, suggests a new survey from The Manifest, a business news and how-to website.

Tools 101

Tools Small Business Survey Social Media 101

PR for Anyone

JUNE 4, 2020

Maybe you own a small business. So, what does all of this mean for the small business owner? Maybe you are involved with leadership, conflict resolution. I spoke with my next-door neighbor the other day and they've owned a restaurant for 45 years and it was almost vandalized. Next door was vandalized but they were saved.

Publicity 130

Publicity Small Business Leadership Pitching 130

ImPRessions - Crenshaw Communications

APRIL 30, 2020

For PR pros, it’s not only expected, but part of our job to stay up-to-date on all industry trends and current affairs in the U.S. In this new series, AdExchanger editors invite top industry newsmakers and practitioners in digital and data-driven advertising – all while under social isolation. and beyond. AdAge Marketer’s Brief.

Marketing 204

Marketing Advertising Advertising Industry 204

Bianchi Biz Blog

JULY 13, 2023

MBS attendees have the opportunity to hear from 60+ industry leaders across the four-day conference. Topics of discussion include connected and automated vehicles, policy and trade, electric vehicles, sustainability, advanced materials, battery technology and manufacturing, supply chain, and many other critical industry topics.

Automotive 80

Automotive Transportation Conference Mobile 80

Deirdre Breakenridge

DECEMBER 12, 2017

Wanting to learn more about industry trends in marketing, public relations, and social media, I searched for influencers, editors, thought leaders, and publications. When I obtain a new client, I research and read everything about the company, including news stories, twitter feeds, and industry-specific communication. I was hooked.

Twitter 208

Twitter Software Retail Agency 208

Agility PR Solutions

JULY 25, 2019

PR is also essential to businesses large and small, though the work of industry experts is often misunderstood by small business owners. Public relations is not just the domain of the rich and famous. The post How PR can increase your web presence appeared first on Agility PR Solutions.

Web 106

Web Small Business Industry Publicity 106

ImPRessions - Crenshaw Communications

SEPTEMBER 17, 2019

By contrast, WeWork didn’t exactly disrupt its industry. For entrepreneurs and other solo or small businesses, it was a great way to leverage the sum of its parts and create an ecosystem. It was stuffed with vague language, empty industry jargon (“space as a service”) and showed no clear path to profitability.

Real Estate 165

Real Estate Small Business Community Technology 165

Solo PR Pro

AUGUST 1, 2023

JobHero – Job Description Examples : Explore a collection of real job descriptions across various industries for inspiration. Prepare a Competitive Compensation Package : As a small business, you may not be able to offer the same salary packages as larger corporations.

Employee 87

Employee Small Business Resources Insurance 87