ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

Voice searches also often have a strong local intent, such as finding nearby businesses or services. PR pros should prioritize local SEO efforts to ensure their clients’ businesses are discoverable through voice search. The post Five Things PR Teams Should Know About Voice Search appeared first on Crenshaw Communications.

Reputation 339

Reputation SEO Local Consumer 339

Cision

APRIL 4, 2015

As communicators, creating relationships with journalists, influencers and other industry experts is crucial to a solid PR strategy. Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. A great way to network with local influencers is to host your own event.

Local 120

Local Community Meeting Web 120

Agility PR Solutions

JULY 6, 2020

The Multicultural Media & Correspondents Association (MMCA) recently released national opinion survey results showing overwhelming public support for Congressional relief efforts to save diverse and local media impacted by COVID-19.

Local 85

Local Publicity Media Survey 85

Deirdre Breakenridge

AUGUST 26, 2014

Because PR is relevant to nearly every industry, practitioners can tailor a career in any number of ways. One notable distinction: becoming an industry-specific specialist or PR generalist. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry.

Industry 316

Industry Fashion Travel Tourism 316

Agility PR Solutions

APRIL 25, 2021

Working from home, changing travel patterns, and a growing desire to shop locally are challenging industries to fundamentally rethink […]. The post COVID sparks a new wave of innovation across consumer industries—what’s changing? appeared first on Agility PR Solutions.

Consumer 85

Consumer Industry Travel Retail 85

Victorious PR

FEBRUARY 8, 2023

the benefits of a PR firm in a multi-industry scope is also muddled. Regardless of the industry you’re in, PR can be your best friend. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche. Who Needs It?

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

Regardless of the industry you’re in, PR can be your best friend. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche. Below are a handful of industries that are currently benefiting from PR (a couple might even surprise you).

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

Regardless of the industry you’re in, PR can be your best friend. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche. Below are a handful of industries that are currently benefiting from PR (a couple might even surprise you).

Industry 52

Industry Real Estate Healthcare Tourism 52

Business Wire

MAY 18, 2017

Across Canada, newspapers ranging from local dailies to national media are dealing with organizational restructuring, as they layoff long-tenured journalists and make changes to employee contracts and benefits. Hinds is optimistic that the newspaper industry can take advantage. “We I admire journalists today,” he says. “I

Newspapers 178

Newspapers Industry Print Journalism 178

The Hoffman Agency

NOVEMBER 13, 2023

The main difference I noticed came from learning about our industry and the work we do in China. I hope that building this bridge will improve how we collaborate and work together globally, while also understanding how to be relevant, in a way that local audiences are receptive to.

Local 36

Local Agency Government Travel 36

Shift Communications

FEBRUARY 20, 2019

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free. Wikipedia Top 25 Report. Trends on Social Media.

Trends 142

Trends Industry Wikipedia How To 142

ImPRessions - Crenshaw Communications

JULY 13, 2022

Industry events. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. Even if you have past experience hosting media interviews at industry events like Cannes or CES, attending in 2022 and beyond will present new challenges.

Media 294

Media Trade Shows Travel Interviews 294

The Hoyt Organization

JANUARY 25, 2024

The liberalization of cannabis under state laws for medicinal and recreational use has led to a significant increase in the number of businesses operating in this industry. The cannabis industry is expected to attain an annual growth rate of 14.06% between 2024 and 2028. This means the market volume will reach $102.90bn by 2028!

Strategy 104

Strategy Brand Branding Local 104

Agility PR Solutions

JULY 25, 2018

A new national survey shows that although nearly one in five Americans immediately associate the word “news” with the word “fake,” only a tiny number use that word to describe local news, new research reveals. The post When they hear “news,” most people think “fake”—except for local news appeared first on Agility PR Solutions.

Local 94

Local Survey Journalism Google 94

Burrelles Fresh Ideas

MARCH 19, 2024

In the wake of continued global shifts and disruptions, the travel and hospitality industry has been on a journey of transformation in the years after COVID-19. Public relations professionals’ role in the travel and hospitality industry is critical to helping the overall success of the brand’s business.

Travel 92

Travel Trends Tourism Transportation 92

Bianchi Biz Blog

FEBRUARY 29, 2024

The insights gained for the survey provided key details on the current earned media environment, highlighting the challenges faced in national, local, and trade media. Finding 2: National and top-tier media have become the hardest outlets in which to secure earned media, followed (closely) by local and then trade.

Report 101

Report Automotive Media Local 101

NewsWhip

MAY 25, 2021

Brett: The travel industry has been severely impacted these last fifteen months, but as the world slowly recovers, new opportunities will be presented for many businesses. Brett : How about those travelers that are looking for something local? . Brett: Covid has reshaped industries, changed attitudes and behaviors.

Travel 109

Travel Data Industry Hotels 109

Contently - Strategy

AUGUST 17, 2020

Like many businesses in the tourism and hospitality industry, Walks is turning to live video to remain open, stay connected with customers, and keep as many employees and contractors paid as possible. The travel and hospitality industry has been slower to adopt live video than industries like tech or gaming.

Travel 144

Travel Video Industry Tourism 144

Onclusive

DECEMBER 6, 2021

The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry. Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. .

Media 370

Media Comparison Software Enterprise 370

Beyond PR

JULY 7, 2016

Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. If you are looking to draw in more customers and establish loyalty for generations to come, your local marketing efforts must be prioritized. Optimize your local search listings. Host a contest.

Small Business 74

Small Business Local Marketing Guidelines 74

Axia PR

DECEMBER 6, 2023

The celebrity, industry legend, and prominent local all reveal the importance of branding. Fame has many forms, from globally-known industry legends to niche, local celebrities. Throughout the spectrums of prominence and fame, the megastar and the prominent local both have influence on different audiences.

Company 62

Company Local Reputation Industry 62

The Hoffman Agency

MARCH 21, 2024

This includes continuing downstreaming processes within Indonesia of raw materials like nickel, crucial for high-growth industries like electric vehicles (EVs) and semiconductors. This approach strengthens these industries and aligns with the nation’s net-zero roadmap, requiring investment in clean technologies.

Leadership 69

Leadership Biotechnology Policies Local 69

Bianchi Biz Blog

JANUARY 8, 2024

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.

Meeting 97

Meeting Energy Local Media 97

5W PR

OCTOBER 9, 2023

However, effectively engaging in international public relations requires a strategic approach that considers cultural nuances, local preferences, and diverse media landscapes. Crafting global PR strategies tailored to cosmetics brands is essential to succeed in the competitive global beauty industry.

Strategy 78

Strategy Brand Branding How To 78

PR in High Definition

FEBRUARY 22, 2024

And what about local cultural context? So, how can tech companies build upon translation with a full-scale pan-European PR programme that truly delivers on local needs? Directly translating content from English into a target language is rarely enough; linguistic subtleties and local context are crucial.

Local 62

Local Leadership Viral Creativity 62

PR for Anyone

MARCH 24, 2020

Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Publicity 331

Publicity Television Local Pitching 331

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies.

Transportation 99

Transportation Meeting Newspapers Media 99

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

In the world of PR , there are few fields more exciting and terrifying than the cybersecurity industry. One of the biggest misconceptions about the industry is that all cybersecurity media contacts are interested in the same stories. Experts spokespersons can also offer opinions on recent attacks, industry moves, and regulatory issues.

Privacy 294

Privacy Media Telecommunications Conference 294

Reputation Us

OCTOBER 16, 2023

This may include industry-specific forums, niche review sites, industry awards or endorsements from recognized experts. And BrightLocal ’s “Local Consumer Review Survey 2023” shows that 49% of consumers trust reviews as much as personal recommendations from friends and family.

Reputation 167

Reputation Consumer Report Ethics 167

ImPRessions - Crenshaw Communications

JULY 14, 2021

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. In many cases they support a path to a market leadership position. Young companies need to find ways to earn endorsements from a reputable third-party.

B2B 334

B2B Company Case Study Conference 334

The Hoffman Agency

FEBRUARY 14, 2024

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. Another industry experiencing rapid growth is China’s new energy vehicle (NEV) market.

Local 36

Local Government Banking Policies 36

Sword and the Script

SEPTEMBER 4, 2018

You can’t get so focused on what you’re trying to do – that you lose sight of what else is happening – ethnically, politically, locally, nationally, internationally. In fact, the entire industry gets a vote – buyer, seller, supplier, observer, analyst – and virtually anything with substantive influence on transactions or transaction intent.

Industry 71

Industry Marketing Trade Shows Leadership 71

ImPRessions - Crenshaw Communications

APRIL 14, 2020

But it does encourage participants to share their signs on social media, resulting in thousands of views and engaging local communities. They’ve even delivered 100 pies to my local hospital in NJ earlier this month! My personal favorite move from an organization during this crisis is from the hotel industry.

Hotels 282

Hotels Brand Branding Guidelines 282

Solo PR Pro

NOVEMBER 28, 2023

Offering an experience — like tickets to a sought-after event, a reservation at a renowned restaurant, or a voucher for a unique local experience — can create memorable moments for your client. Custom Artwork or Decor Commissioning a piece of artwork or decor from a local artist can be a distinctive and personal gift.

Local 96

Local Travel Print Groups 96

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Local economy is not as bad as it may look based on just the indicators. Additionally, diverse business magazines contribute significantly to comprehensive industry coverage.

Marketing 106

Marketing Newspapers Print Local 106

PR for Anyone

SEPTEMBER 1, 2021

Think about your industry and what happens with that during this time. Does your business or industry relate to anything relevant to back to school? What predictions are you making for your industry for that year? NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! What can you speak to?

Pitching 130

Pitching System Google Local 130

5W PR

JUNE 15, 2023

In the increasingly competitive travel industry , it’s important for tourism boards to explore partnerships that can help draw more tourists. Their expertise includes understanding the unique selling points, attractions, local culture, and accommodation options of different destinations.

Tourism 88

Tourism Travel Local Crisis Management 88