Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. Automating the process of data collection and processing from a range of social platforms, AI can leverage a range of data sources for a deeper understanding of consumer preferences, emerging trends, and competitor activity.

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Ronn Torossian

JUNE 13, 2019

The post How to Stay Current on Marketing Trends appeared first on. And while a higher education that’s focused on marketing and/or business is valuable, there are plenty of ways that a marketing professional can stay sharp, so to speak. Why is formal education […].

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Brand24

NOVEMBER 17, 2021

Here's how to create a hashtag for your campaign in 11 easy steps! The post How to Create a Hashtag That Will Trend? A hashtag can be a powerful business marketing tool, but first you need to create one. first appeared on Brand24 Blog.

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The Proactive Report

DECEMBER 2, 2022

None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns. Look at what happened with the Corporate Memphis design trend a few years ago. Design trends. Original Imagery.

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Onclusive

OCTOBER 19, 2021

Using a robust media monitoring and measurement solution can help you extract a lot of the data and insights that you need, such as the current industry trends, what has worked or not worked well for your audience, and what the competitors are doing. Step 2: Evaluate the alternatives. Step 3: Clarify the benefits.

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Shift Communications

FEBRUARY 20, 2019

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? Why is this important and how does it impact the bottom line? All of these can be used to research industry trends and current news: Google News. Trends on Social Media. Google Trends.

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ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

Unlike other social media platforms, Threads makes it difficult to search for relevant conversations or even trends. Yet Threads lacks key features such as hashtags and trending stories that define Twitter as a global conversation hub. The post How to Use Threads For B2B PR appeared first on Crenshaw Communications.

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Onclusive

JULY 13, 2021

Real-time: NEO tracks soundbite performance in real time, allowing you to take advantage of search’s “fresh and relevant” content rule and ride the wave of the current trends that apply to your brand. Know how well your messaging works.

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Prowly

MARCH 18, 2024

Your client is devoted to sustainability and follows the latest trends in corporate responsibility – and you have no idea how to bring those sustainable business practices into the spotlight. Or – the client doesn’t want to act sustainably, and you don’t know how to persuade him to incorporate it into strategy.

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Prowly

MARCH 18, 2024

Your client is devoted to sustainability and follows the latest trends in corporate responsibility – and you have no idea how to bring those sustainable business practices into the spotlight. Or – the client doesn’t want to act sustainably, and you don’t know how to persuade him to incorporate it into strategy.

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Business Wire

FEBRUARY 16, 2021

Rather than rush to be part of a “trending” cultural conversation, brands must take the time to ensure their campaigns truly honor Black people. February is Black History Month, and with America’s racial injustice reckoning at the top of public consciousness, many brands are eager to show solidarity with the Black community.

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Buzzstream

MAY 24, 2021

I’ll be discussing how a newsjacking and reactive strategy can turn to into links on publications like the New York Times, The BBC and The Guardian. I’ll give actionable tips on how you can adopt the strategy for any industry and how to find what works for you and journalists will be emailing you.

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Onclusive

MARCH 29, 2022

Finally, you’ll also want to be able to identify trends and predict potential opportunities and issues before they arise, so inquire about these capabilities, as well. How accurate is their media database, and do they have a PR CRM? The post How to find the right PR measurement partner appeared first on Onclusive.

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PR for Anyone

OCTOBER 7, 2021

What is trending online? When you can pitch yourself as an expert on a topic that is trending online. The media is regularly covering trends that are going viral on that platform. ” Give the media shareable content by using what is already trending somewhere online and make sure you include that in your pitch as well.

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ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

Analyze trends and note how the business conforms to them. The post How To Spot The Story: A PR Primer appeared first on Crenshaw Communications. Develop key customer personas. Study competitors for differentiating factors. If it does, it’s a solid example for a broader category story.

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Onclusive

NOVEMBER 10, 2021

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. The post How to manage corporate reputation with PESTLE analysis appeared first on Onclusive.

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PReview: A Blog by NewsVoir

OCTOBER 9, 2020

Public Relations is all about following the trends and grabbing the attention of your target audience. PR firms look into different ways to present their products and services uniquely and now organizations are adopting these trends in their PR campaigns. The post Emerging trends in PR: How to Run PR campaigns using Videos?

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Onclusive

JUNE 16, 2023

In recent years, there has been a growing trend of people who are actively trying to reduce their exposure to social media influencers, known as ‘ de-influencers ’. W hat does this mean for organizations who want to use influencer PR to enhance their brand awareness ? appeared first on Onclusive.

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Cision

OCTOBER 10, 2016

When it comes to real-time trending data, there are two free sources that most people use: Google and Twitter. But typically when we want to know about or analyze trending topics, we want to understand what people are discussing and searching for most frequently. Google Trends. This is a very limited data set.

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ImPRessions - Crenshaw Communications

AUGUST 4, 2023

Pretty much anything that’s trending will already be discussed in trades. The post How To Interview Experts Like A Journalist: Tips For PR Teams appeared first on Crenshaw Communications. So if you have the opportunity to prep some questions that the briefing sheet or interview parameters don’t address, grab it.

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ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Here’s a subset: CES (Early January) : The Consumer Electronics Show is an ideal platform to announce new tech products or share thought leadership pieces predicting tech-related trends for the new year. The post How To Use Timing For Top B2B PR Results appeared first on Crenshaw Communications.

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Remote PR Jobs

FEBRUARY 16, 2023

Trends in Analytics Beyond analyzing data, AI technology has the capacity to identify trends and best practices in your sector. AI can help identify trends in consumer behavior, which can be beneficial for professionals to craft more effective campaigns that target specific audiences based on their interests and needs.

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The Hoyt Organization

SEPTEMBER 8, 2023

Trends that might have taken hold at the end of last year might be irrelevant now. As businesses become more digitized, paying attention to current trends, like the ever-growing importance of social media and data analytics, helps to promote and protect brand image. 6 Important Trends In Public Relations To Pay Attention To 1.

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Onclusive

APRIL 29, 2021

Tracking the overall trends, share and quality of top coverage for your brand and competitors, social amplification, message resonance, and most importantly, brand sentiment is critical during a crisis. How well did we handle the crisis as a team? How do we repair what’s been damaged (e.g. brand reputation)?

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Onclusive

FEBRUARY 14, 2023

Welcome back to this four-part blog series where we’ve been discussing how you can build brand reputation in an era of greenwashing scrutiny and backlash. Vocal online audiences are ready and waiting to give their opinions and call out individual brands; a trend that’s likely to increase. If you do it right. You can register here.

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Brand24

JUNE 11, 2019

Discover top trending hashtags on Instagram for any topic you want. Enter any keyword and get trending hashtags for it! Photography, marketing, business, fitness – whatever you want.

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PR for Anyone

OCTOBER 19, 2021

Another thing to look at is what is happening in the news that is trending. Look at trends.google.com and Twitter trends to see what people are talking about related to real estate. What can you “newsjack” to establish yourself as a real estate expert and provide expert information to the media on a trending news story?

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HMA Public Relations

OCTOBER 5, 2023

Similar to a viral TikTok trend, media victories should be proudly showcased on all relevant platforms. Alison Bailin shares how to amplify a successful media placement with the help of newsletters, social media and more. Check it out!

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ImPRessions - Crenshaw Communications

APRIL 21, 2021

Are you pitching a timely story or trend that won’t be relevant in a few days or a founder story that can be discussed at any time? — How do you work with media in covering your story during a busy newscycle? The post How To Convince A Reporter to Cover Your Story appeared first on Crenshaw Communications. Be flexible .

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Prowly

JANUARY 16, 2023

In this chat, we’ll talk with CEOs and PR experts about the latest trends, anti-trends and challenges in PR, and also discuss how to navigate them. The post Prowly #PRChat with CEOs and PR experts about PR trends and challenges in 2023 appeared first on Prowly Magazine.

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Business Wire

NOVEMBER 4, 2021

So, how do the top PR pros pitch into the ever-shifting, fast-paced world of U.S. Aside from keeping on top of the trends and bringing reporters hot stories, such as major IPOs and newly minted unicorns, PR pros can maximize the effectiveness of their pitches by focusing on the relationship building aspect of media relations.

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Ronn Torossian

MARCH 28, 2018

Even if there was an ultimate guide to branding, the marketplace and its trends change so frequently that it’s difficult to keep ahead of an ever-evolving space. The post How To Master Branding in 2018 appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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ImPRessions - Crenshaw Communications

AUGUST 22, 2023

A relevant topic trending among event and conference managers is diversity at business conference speaking panels. The post How To Build B2B PR Around Invented Holidays appeared first on Crenshaw Communications. One example included an event for event software company Bizzabo.

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5W PR

JANUARY 3, 2024

Preparing for CES involves strategic planning, effective communication, and a keen understanding of industry trends. Researching industry trends Stay abreast of the latest trends in the consumer electronics industry. The post How to Prepare for CES 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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